Handle major responsibilities for the studio: Instagram and Linkedin
Responsibilities for Instagram
Content Creation & Posting:
- Develop visually compelling content that showcases the firm's architectural projects, design concepts, and industry insights.
- Collaborate with the design team to create high-quality images, videos, and graphics that align with the firm’s brand aesthetics.
- Use Instagram Stories and Reels to provide behind-the-scenes looks, project updates, and educational content.
- Post stories, reels, carasouls based on a predecided schedule
- Post live stories during events
Social Media Strategy:
- Develop and implement a comprehensive Instagram strategy that aligns with the firm's goals, such as increasing brand awareness, engaging with potential clients, and showcasing expertise.
- Stay updated with Instagram trends, algorithm changes, and new features to ensure the firm’s content remains relevant and effective.
- Audience Engagement:
- Actively engage with followers by responding to comments, direct messages, and mentions to build a community around the brand.
- Monitor and analyze engagement metrics to understand audience preferences and adjust content strategies accordingly.
- Brand Consistency:
- Ensure all content adheres to the firm's brand guidelines, maintaining a consistent visual and messaging style across the Instagram profile.
- Collaborate with the marketing and design teams to ensure Instagram content is aligned with overall branding and marketing campaigns.
Collaboration and Networking:
- Work with influencers, industry professionals, and other brands to create partnerships that enhance the firm’s visibility.
- Identify opportunities for cross-promotion and collaborative projects to reach a wider audience.
Analytics and Reporting:
- Track and analyze key performance indicators (KPIs) such as follower growth, engagement rates, and website traffic from Instagram.
- Prepare regular reports for the management team to demonstrate the impact of Instagram activities and suggest areas for improvement.
Advertising:
- Plan and execute Instagram ad campaigns to promote specific projects, services, or events.
- Optimize ad spend by targeting the right audience and monitoring campaign performance.
Role and Responsibilities for LinkedIN
Profile Optimization:
- Ensure that the LinkedIn profiles of key individuals and the company are fully optimized, showcasing their experience, skills, and contributions to the firm.
- Highlight their thought leadership by regularly updating their profiles with new projects, publications, speaking engagements, and awards.
Content Development:
- Create and share content that reflects the personal brand of these individuals, such as articles, posts, and updates that demonstrate their expertise and industry influence.
- Collaborate with them to write thought leadership pieces, which can be published on LinkedIn Pulse or shared as posts.
Network Expansion:
- Actively grow the professional network of key individuals by connecting with relevant industry professionals, potential clients, and influencers.
- Engage with their network by liking, commenting, and sharing posts that align with their personal brand and the firm’s objectives.
Job Types: Full-time, Part-time
Experience:
- total work: 1 year (Required)
Work Location: In person
