Key Responsibilities:
1. Develop and execute comprehensive digital marketing strategies to drive brand awareness and customer acquisition.
2. Manage and optimize pay-per-click campaigns across various platforms to maximize ROI and reach target KPIs.
3. Analyze performance data using Google Analytics to make data-driven decisions and continuously improve campaign effectiveness.
4. Implement tracking codes through Google Tag Manager to accurately measure and report on campaign performance.
5. Conduct keyword research and analysis using Google Keyword Planner to identify new opportunities for targeting and optimizing campaigns.
6. Collaborate with the creative team to develop compelling ad creatives and landing pages that drive conversions.
7. Stay updated on industry trends and best practices in performance marketing to ensure campaigns are innovative and competitive.
8. Prepare reports on KPIs to share with clients regularly.
Job Type: Full-time
Pay: ₹17,000.00 - ₹22,000.00 per month
Benefits:
Application Question(s):
- Have you run campaigns for E-Commerce brands on Meta? If yes, what kind of budgets per month and what ROAS did you manage to achieve with the same?
- Have you run campaigns for Lead generation on Google Ads? If yes, what kind of budgets per month and what was the Cost per Conversion that you managed to achieve with the same?
- Are you comfortable with our work timings of 10:30am - 07:00pm Monday to Friday and 10:30am - 03:00pm Saturday?
Education:
Experience:
- Performance marketing: 1 year (Required)
Language:
Work Location: Remote