1) Plan, execute, and optimize paid advertising campaigns across Meta, Google, Amazon, YouTube, LinkedIn, and other relevant platforms.
2) Manage campaign budgets, scaling, targeting, bidding, and performance optimization across channels.
3) Monitor key metrics including ROAS - Return on Ad Spend, CAC - Customer Acquisition Cost, CTR - Click-Through Rate, CPC - Cost Per Click, CPM - Cost Per 1,000 ad impressions, CVR - Conversion Rate , AOV - Average Order Value, ACOS - Advertising Cost of Sales, and TACOS - Total Advertising Cost of Sales.
4) Track website and campaign performance using GA4, Meta Ads Manager, Google Ads, Amazon Ads, Shopify Analytics, and other relevant tools.
Pay: ₹25,777.35 - ₹45,485.42 per month
Benefits:
- Cell phone reimbursement
- Flexible schedule
- Food provided
- Health insurance
- Paid sick time
- Paid time off
- Work from home
Application Question(s):
- Current CTC
- Expected CTC
- Notice Period
Experience:
- Performance marketing: 1 year (Required)
Work Location: In person
