Location: Erode
Experience: 2+ years in SEO & digital marketing
Role Overview
We are seeking a data-driven SEO Digital Marketing Strategist to improve search visibility, increase organic traffic, and support overall digital growth. The ideal candidate will develop and execute SEO strategies aligned with marketing and business goals.
Key Responsibilities
- Develop and implement on-page and off-page SEO strategies.
- Conduct keyword research, competitor analysis, and search trend analysis.
- Optimize website content, landing pages, and product pages for search rankings.
- Perform technical SEO audits and recommend improvements.
- Manage backlink strategies and improve domain authority.
- Monitor website performance using tools like Google Analytics and Google Search Console.
- Track SEO performance metrics such as organic traffic, keyword rankings, bounce rate, and conversions.
- Collaborate with content and development teams for SEO-friendly content and site structure.
- Stay updated with search engine algorithm changes and best practices.
Required Skills
- Strong understanding of on-page, off-page, and technical SEO.
- Experience with keyword tools and SEO platforms (e.g., SEMrush, Ahrefs, Ubersuggest).
- Knowledge of website structure, indexing, crawling, and ranking factors.
- Basic understanding of HTML, site speed optimization, and mobile usability.
- Analytical mindset with strong reporting skills.
Preferred Qualifications
- Experience in eCommerce or D2C website optimization.
- Familiarity with Google Ads and paid search integration is an advantage.
- Ability to align SEO with content marketing and conversion strategies.
- Strong problem-solving and strategic thinking skills.
Job Type: Full-time
Pay: ₹15,000.00 - ₹30,000.00 per month
Work Location: In person
