Location Chennai, Tamil Nadu, India Category Marketing Posted Date 07/31/2025 Job Id P-101027
Job Requirements
Job Purpose:
The Content Writer will focus on editing, revising, and producing a broad variety of effective and efficient communication and messaging streams, ensuring daily content upload / refresh on the website, and ensuring continuous engagement with consumers.
Key Responsibilities:
- Well-versed with writing copy both long and short form, ensure quality output, in line with the campaign objective and target audience.
- Ability to transform ideas and concepts into engaging and compelling stories. Possess a clear and versatile writing style, able to skillfully adapt their writing for different audiences, brands, and channel needs. Able to take a vague narrative and turn it into an engaging story that can be used to shape the content.
- Create copy content across a variety of platforms, including CRM, digital campaigns, marketing collaterals, technical documents, etc.
- Partnering with the broader creative team on projects, including scripts, story boards, and ensuring project closure consistently from idea initiation to creation.
- Able to evolve and maintain their tone of voice to represent our brand.
- Understanding the customer journey and being aware of how impactful communication can assist and contribute to a superior customer experience.
- Demonstrate a collaborative approach within the team to contribute effectively towards overall team development, participate extensively in meetings, presentations, projects, and other work-streams.
Education:
Bachelor's degree in English, marketing, communications, or a related field.
Experience:
- 3-6 years of professional content writing samples for which you were the primary creator
- Solid understanding of marketing and advertising principles and best practices
- Ability to internalize a brand strategy and channel key messages into engaging content
- Strong analytical skills with the ability to interpret content performance metrics and adjust content accordingly.
