Job Description — Social Media Manager
Location: Udaipur
Employment Type: Full-time
Role Overview
We are looking for a Social Media Manager who can independently manage social media accounts from client communication and strategy to execution, publishing, and performance analysis.
The ideal candidate should understand social media beyond just posting content, they should be able to understand a brand, develop a strategy, coordinate with internal teams, communicate confidently with clients, and use performance data to continuously improve results.
Key Responsibilities
- Act as the primary point of contact for assigned clients for day-to-day social media communication
- Understand client objectives, brand positioning, target audience, and business goals
- Develop monthly social media strategies and content plans
- Create and manage monthly content calendars across relevant platforms
- Develop content ideas, themes, campaigns, hooks, and creative directions
- Plan and coordinate brand shoots, including shoot concepts, references, shot lists, props, locations, and talent requirements
- Coordinate with graphic designers, video editors, photographers, creators, and other internal/freelance teams to ensure timely execution
- Review creative outputs and ensure they meet the brand's visual and communication standards
- Manage daily posting, scheduling, captions, hashtags, tagging, and publishing
- Stay updated with Instagram trends, formats, features, sounds, and emerging content patterns
- Monitor comments, DMs, mentions, and overall community engagement
- Track social media performance through key metrics such as reach, engagement, views, followers, saves, shares, and clicks
- Prepare monthly performance reports and derive actionable insights from the data
- Identify what content is working and what isn't, and use these insights to improve the next month's strategy
- Present ideas, strategies, reports, and performance updates to clients
- Proactively identify opportunities for campaigns, collaborations, trends, and growth
- Ensure consistent brand voice, positioning, and visual identity across all content
- Manage multiple clients and timelines simultaneously while ensuring quality and timely delivery
What We're Looking For
- 1–3 years of experience in social media management, preferably in an agency environment
- Strong understanding of Instagram and other major social media platforms
- Good communication and client-handling skills
- Strong understanding of content strategy and social media trends
- Ability to turn business objectives into practical content ideas
- Good analytical and reporting skills
- Strong organisational and project-management abilities
- Ability to coordinate effectively with creative and production teams
- Good copywriting and content ideation skills
- A proactive, ownership-driven mindset
- Someone who is creative but also data-driven
Pay: From ₹8,000.00 per month
Work Location: In person
