Referral Sales & Marketing Executive
Location: Wilson Garden, Bengaluru
Department: Marketing & Business Development
Industry: Multi-Specialty Hospital
Employment Type: Full-Time
About the Role
We are looking for a dynamic Referral Sales & Marketing Executive to strengthen our hospital's referral network by building relationships with doctors, clinics, diagnostic centers, healthcare providers, and corporate organizations. The ideal candidate should have strong field marketing experience in the healthcare industry and be passionate about business development and patient acquisition.
Key Responsibilities
- Develop and maintain strong relationships with referring doctors, specialists, clinics, diagnostic centers, and healthcare providers.
- Conduct regular field visits to hospitals, clinics, and medical practices to promote hospital specialties and services.
- Generate patient referrals and increase referral business through strategic relationship management.
- Organize Continuing Medical Education (CME) programs, doctor meets, health awareness campaigns, and networking events.
- Coordinate with consultants, clinical departments, and operations teams to ensure a seamless patient experience for referred patients.
- Track referral performance, patient inflow, and conversion rates through MIS reports and CRM.
- Identify new referral opportunities through market research and competitor analysis.
- Achieve monthly referral, revenue, and business development targets.
- Promote new specialty services, health packages, and hospital programs to healthcare professionals.
EligibilityEducation
- Bachelor's Degree in Marketing, Business Administration, Life Sciences, Pharmacy, or a related field.
- MBA (Marketing) preferred.
Experience
- 2–6 years of experience in Hospital Marketing, Referral Marketing, Healthcare Business Development, Pharmaceutical Sales, Medical Representative, Diagnostic Centre Marketing, or Corporate Healthcare Sales.
Required Skills
- Strong doctor relationship management skills.
- Excellent communication and negotiation abilities.
- Healthcare marketing and business development experience.
- Proficiency in CRM software and MS Office.
- Self-motivated, target-oriented, and willing to travel locally.
Preferred Candidate Background
Candidates with experience as:
- Hospital Marketing Executive
- Referral Marketing Executive
- Medical Representative (MR)
- Area Business Executive
- Pharmaceutical Sales Executive
- Healthcare Business Development Executive
- Diagnostic Centre Marketing Executive
- Corporate Sales Executive – Healthcare
- Doctor Relationship Executive
- Patient Referral Executive
Key Performance Indicators (KPIs)
- Number of active referring doctors and healthcare partners.
- Monthly patient referral volume.
- Revenue generated through referral channels.
- Referral conversion rate.
- New referral partnerships established.
- Achievement of monthly business development targets.
Why Join Us?
- Opportunity to work with a leading multi-specialty hospital.
- Career growth in healthcare marketing and business development.
- Exposure to specialist doctors and corporate healthcare partnerships.
- Performance-based incentives.
Work Location: Wilson Garden, Bengaluru
How to Apply
Interested candidates with relevant experience are invited to apply.
Contact Person: HR Ashwin
Email: [email protected]
Mobile: 81479 12228
Email Subject: Application for Referral Sales & Marketing Executive – Bengaluru
Notice Period: Immediate joiners or candidates with a maximum 30-day notice period will be preferred.
Work Location: In person
