We are looking for a creative and dynamic Marketing Specialist with experience or educational background in Architecture and Interior Design. The candidate will be responsible for developing marketing strategies, creating design-oriented content, coordinating branding activities, supporting lead generation, and promoting the companys architecture/interior projects across digital and offline platforms.
The ideal candidate should understand design concepts, client expectations, market trends, and branding within the architecture and interior industry.
Marketing & Branding
- Develop and execute marketing campaigns for architecture and interior design projects.
- Promote company services through digital marketing, social media, email campaigns, and events.
- Coordinate branding activities, brochures, presentations, portfolios, and company profiles.
- Manage online presence including website updates, Instagram, LinkedIn, Facebook, and other platforms.
- Create marketing materials aligned with company branding and design aesthetics.
Business Development Support
- Support lead generation and client engagement activities.
- Coordinate with sales and design teams for proposal preparation and presentations.
- Identify potential clients, architects, builders, and corporate opportunities.
- Assist in market research and competitor analysis.
Content Creation
- Develop project case studies, captions, blogs, and promotional content.
- Capture and organize project photos/videos for marketing use.
- Prepare presentations and marketing decks for client meetings.
- Showcase completed projects creatively to improve brand visibility.
Client & Vendor Coordination
- Coordinate with architects, designers, vendors, photographers, and digital agencies.
- Assist in organizing exhibitions, events, and client visits.
- Maintain customer relationship and follow-up activities.
Market Analysis
- Monitor current trends in architecture, interiors, materials, and lifestyle design.
- Analyze campaign performance and suggest improvements.
- Track marketing KPIs and generate periodic reports.
Required Qualifications
- Bachelors Degree/Diploma in Interior Design, Architecture, Marketing, or related field.
- 3-5 years of experience in marketing for architecture/interior design/home dcor/construction industry.
- Strong understanding of design concepts and customer preferences.
- Excellent communication and presentation skills.
Required Skills
- Client Relationship Management
- Knowledge of Interior & Architectural Industry Trends
- Creativity and Visual Sense
- Coordination & Communication Skills
- Lead Generation & Campaign Management
Preferred Software Knowledge
- MS Office & PowerPoint
- CRM & Social Media Tools
Key Performance Indicators (KPIs)
- Number of qualified leads generated
- Social media engagement and reach
- Brand visibility and campaign performance
- Client conversion support
- Marketing campaign ROI
- Website and portfolio updates completed on time
Preferred Candidate Profile
- Passion for architecture and interior aesthetics
- Creative thinker with strong visual communication
- Self-driven and target-oriented
- Good networking and relationship-building skills
- Ability to work with cross-functional teams
- Career growth opportunities
- Exposure to premium interior and architectural projects
- Performance incentives
- Training and skill development programs
Role: Business Development Executive (BDE)Industry Type: Architecture / Interior DesignDepartment: Sales & Business DevelopmentEmployment Type: Full Time, PermanentRole Category: BD / Pre SalesEducationUG: Any GraduateKey SkillsSkills highlighted with ‘‘ are preferred keyskillsMarketing StrategyMarketingMarketing AutomationCampaignsMarketing PlanningEmail Campaign
Pay: ₹300,000.00 - ₹600,000.00 per year
Benefits:
Work Location: In person