Job Title: Campaign Manager – FMCG Industry
Location: (PISOLI) Pune, Maharashtra
Experience: 3+ Years
Compensation: Competitive; No Bar for the Right Candidate
Role Summary:
We are seeking an experienced and result-oriented Campaign Manager to lead the planning, execution, and optimization of integrated marketing campaigns within the FMCG sector. The role requires a strategic thinker with strong execution capabilities to drive brand visibility, market penetration, and revenue growth across multiple channels.
Key Responsibilities:
create , manage and improve flipkart, Amazon, Blinkit, etc campaigns.
· Develop and execute integrated marketing campaigns across digital, retail, and offline channels
· Drive product marketing initiatives, including new product launches and seasonal promotions
· Collaborate closely with Sales, Trade Marketing, and Creative teams to ensure campaign alignment with business objectives
· Manage campaigns across modern trade, general trade, and distribution networks
· Monitor and evaluate campaign performance using key metrics such as ROI, reach, engagement, and conversion rates
· Optimize campaigns based on data-driven insights and market feedback
· Oversee in-store branding, merchandising, and activation strategies to enhance product visibility
· Manage digital marketing initiatives, including performance marketing, social media campaigns, and email marketing
· Conduct competitive analysis and market research to identify opportunities and trends
· Ensure timely execution of campaigns within defined budgets and timelines.
Core Competencies:
· Strong understanding of FMCG market dynamics and consumer behavior
· Proven expertise in campaign management and brand promotion
· Analytical mindset with proficiency in campaign performance tracking and reporting
· Excellent stakeholder management and cross-functional collaboration skills
· Ability to manage multiple priorities in a fast-paced environment
· High level of ownership, accountability, and attention to detail.
Qualifications:
· MBA / PGDM in Marketing or related field (preferred)
· Bachelor’s degree with relevant experience in FMCG marketing.
Preferred Industry Exposure:
· Experience in FMCG categories such as Food Products, Spices, Dry Fruits, or Packaged Goods
· Exposure to modern trade channels and distribution-led marketing models.
What We Offer:
· A high-impact role in a growing FMCG organization.
· Opportunity to work on diverse and large-scale campaigns.
· Competitive compensation and career growth opportunities
If Intrested please share your Resume on : [email protected]
Job Type: Full-time
Pay: ₹18,936.47 - ₹45,000.00 per month
Benefits:
Work Location: In person
