Job Description: Kavion Media is seeking a Growth & Content Lead to act as the primary engine for our agency’s acquisition. You will be responsible for the entire lead generation lifecycle, from researching viral trends and producing high-converting creative content to managing paid ad campaigns and automated outreach.
You aren't just here to post or run ads; you are here to build a "content-to-conversion" machine that turns views into booked meetings.
Key Responsibilities:
- Viral Content Research & Creation:
- Monitor market trends, competitor activity, and platform-specific algorithm shifts to identify "viral" hooks and topics relevant to AI automation.
- Direct and produce scroll-stopping short-form video (Reels/TikToks) and visual content that positions Kavion Media as a thought leader.
- Transform high-performing content into long-tail assets (e.g., turning a viral video concept into an email nurture sequence or landing page).
- Paid Media Strategy: Manage and optimize Facebook/Instagram ad campaigns, ensuring creative assets are aligned with current trends to maximize ROI and lower CPL.
- Direct Response Copywriting: Write high-intent copy for ad headlines, landing pages, and cold outreach sequences that drive immediate action.
- System Ownership: Own the pipeline within GoHighLevel. You will manage the technical setup of lead-capture funnels, ensuring that the traffic generated by your content is tracked, nurtured, and converted.
- Data-Driven Iteration: Use platform analytics to perform "post-mortems" on content performance. You will pivot quickly based on data, if a hook works, you double down; if it fails, you analyze why and iterate.
What We Are Looking For:
- The "Hybrid" Skillset: You have a unique blend of creative "viral" instinct and analytical "performance" discipline.
- Platform Mastery: You deeply understand the mechanics of Instagram, LinkedIn, and YouTube. You know exactly why a post gets saved, shared, or scrolled past.
- Tool Proficiency: You are fluent in AI-assisted workflows (e.g., using AI for script generation, editing, or data analysis) and are comfortable working in GoHighLevel is a plus (training will be provided)
- Proactive Growth Mindset: You don’t need a roadmap. You research the trends,make content and share with founder, you produce the creative, you launch the ads, and you optimize the results.
- Agency Experience: You thrive in fast-paced environments where speed and adaptability are the primary competitive advantages.
Pay: ₹25,000.00 - ₹50,000.00 per month
Benefits:
- Flexible schedule
- Paid time off
- Work from home
Experience:
- performance marketing and content strategy: 2 years (Required)
Language:
Work Location: Remote