Channel Sales Specialist:
Job Title: Channel Sales Specialist – Wooden Toys
Department: Sales & Business Development
Reports To: CEO
Role Overview
We are seeking an energetic and strategic Channel Sales Specialist to expand the market footprint of our eco-friendly, premium wooden toy portfolio. In this role, you will identify, onboard, and manage specialized distribution channels, including retail chains, boutique toy shops, educational supply distributors, and non-traditional venues (e.g., museum gift shops, resorts, and family entertainment centers). You will build strong B2B relationships, drive volume sales, and ensure high brand visibility across varied physical and digital sales channels.
Key Responsibilities
- Channel Expansion & Pipeline Development: Prospect, negotiate, and onboard new retail partners, regional distributors, specialty boutiques, and institutional buyers (schools, daycare networks).
- Account Management: Serve as the primary point of contact for existing channel partners, managing inventory forecasting, order processing, and annual commercial terms.
- Trade & In-Store Merchandising: Collaborate with marketing to design and execute point-of-sale (POS) displays, endcap setups, and interactive demo units to maximize product visibility in high-traffic retail environments.
- Non-Traditional Retail Partnerships: Target and secure placement in experiential channels, including theme parks, family entertainment centers, hospitality gift shops, and subscription services.
- Sales Tracking & Reporting: Monitor sell-in and sell-through metrics across all channel partners, maintaining accurate revenue pipelines and reporting on market trends and competitor activity.
Qualifications & Requirements
- Experience: 3–5 years of B2B/channel sales experience, preferably within consumer goods (toys, children's products, eco-lifestyle, or premium goods).
- Network: Demonstrated track record of selling into regional/national retail accounts, specialty distribution networks, or educational supply chains.
- Skills: Strong negotiation, contract management, relationship-building, and communication skills.
- Product Passion: Appreciation for sustainable, educational, and high-quality wooden craftsmanship.
- Travel: Willingness to travel up to 30% for trade shows, partner meetings, and store audits.
Preferred Qualifications
- Prior experience selling eco-friendly, sustainable, or Montessori/educational toys.
- Familiarity with retail merchandising standards, planograms, and trade promotions.
Pay: ₹35,000.00 - ₹40,000.00 per month
Work Location: In person
