Job Title: Video Editor & AI Content Specialist
Location: Navi Mumbai (On-site)
Company: ResearchAyu
Role Overview
ResearchAyu is seeking a high-performance Video Editor to produce data-driven video assets for both Paid Media (Meta, Google, YouTube) and Organic Social channels - who understands pacing, clarity and storytelling. The primary objective is to convert viewers into leads by blending traditional editing, psychological triggers, and AI video generation. We require a professional who prioritizes retention metrics and "Winning Ad" frameworks over purely aesthetic edits.
1. Mandatory Technical Skill Set
Core NLE Software: Advanced proficiency in Adobe Premiere Pro or Final Cut Pro.
Motion & Graphics: High-level competency in After Effects for direct-response overlays, animated CTAs, and graphic explainers.
AI Video Generation: Proven ability to use Runway, Luma, or Kling AI to generate realistic B-roll and high-fidelity video assets from scratch.
AI Audio & Lip-Sync: Experience with HeyGen/Synthesia (Avatars) and ElevenLabs (Voiceovers) to create seamless, realistic content.
Platform Formatting: Expert knowledge of technical requirements for Meta (Reels/Feed), YouTube (Shorts/Long-form), Instagram, and Google Discovery.
2. Performance & Creative Strategy
Visualization & Storytelling: Translate scripts into clear, scene-by-scene visual sequences while thinking in terms of shots, camera angles, transitions, and emotional flow & aligns perfectly with the intended vision.
Conversion Optimization: Ability to design videos specifically to drive "Clinic Visits"-understanding how to bridge the gap between an ad and an appointment booking.
Algorithm Fluency: Deep understanding of Meta and Google Ad algorithms. Deep understanding of how Meta & Google algorithms reward creative diversity. You know how to build "Algorithm-Friendly" videos.
Direct Response Techniques: Mastery of Hook-Rate (3-second) and Hold-Rate (Retention) optimization.
Psychology of Video: Understanding viewer behavior to create credible, high-trust content (Doctor-led explainers, Patient Testimonials, and AI-assisted educational reels).
Data Literacy: Ability to read "Retention Graphs" in Ads Manager and pinpoint exactly where to "trim the fat" to keep viewers engaged.
3. AI Video Stack (Including but not limited to): (Hands-on experience with the following for generating realistic b-roll and assets):
Google Flow (Gemini/Veo 3.1): Using Scene Builder and "Ingredients-to-Video" for consistent cinematic sequences.
Runway (Gen-4.5): Mastery of Multi-Motion Brushes and Camera Controls for precise AI-video manipulation.
Kling AI 3.0: For high-fidelity human movement and realistic physical interactions (liquids, smoke, medical environments).
Luma Dream Machine: For rapid prototyping of creative hooks.
4. Mandatory Experience:
Candidates must possess the following to be considered:
Performance Portfolio: A demonstrated history of creating ads that drove measurable business results (Clicks/Leads/Visits).
AI Implementation: Ability to showcase at least 2-3 projects where Realistic AI Video was used to enhance or create the final asset.
AI Native Workflow: Demonstrated ability to use AI tools to solve "lack of footage" problems by generating realistic clinic b-roll.
High-Volume Delivery: Capability to iterate rapidly based on performance data (e.g., swapping a hook or re-pacing a video within a 24-hour window).
Speed-to-Market: Delivering a "Winning Ad" first-cut within 24-48 hours.
Cross-Platform Adaptation: Experience in managing both Paid Ad Assets (conversion focused) and Organic Social (engagement/educational focused).
Key Responsibilities:
Post-Production: Transform raw footage, AI-generated assets, and patient stories into high-performing video content.
A/B Test Variants: Generate multiple "Hook" variations for the same video to test against Meta/Google algorithms.
Organic & Educational Content: Produce informative, platform-ready reels and YouTube content that aligns with the brand’s tone.
Sound & Graphics: Own the sound design, color grading, and captioning to ensure all videos are consumable "sound-off."
Collaboration: Work alongside the marketing team to translate performance analytics into creative improvements.
About ResearchAyu
ResearchAyu was founded with a strong mission to find cures for incurable diseases. We focus on serious and incurable conditions through in-depth research and evidence-based treatments, supported by clinical studies, trials, and measurable patient outcomes.
Our research has delivered key breakthroughs, including regeneration of knee cartilage and spinal discs, and promising results in normalizing antibody levels in autoimmune conditions like RA and ANA.
We have published IEC-approved research papers and signed MoUs with the Ministry of AYUSH and Krishna Institute of Medical Sciences, Karad, strengthening our scientific credibility. Our collaborations with institutions like the All India Institute of Ayurveda , Delhi, and the Ministry of AYUSH enable us to develop new protocols and conduct regulatory-aligned clinical trials. We are also advancing research in diabetes reversal and other therapeutic areas.
Operationally, we run 80+ clinics across India, serving 10,000+ patients daily. Financially, we have scaled rapidly to an annual revenue run rate of ₹250 crore within four years, making us one of India’s fastest-growing healthcare organasation.
ResearchAyu offers a dynamic, research-driven clinical environment with strong opportunities for career growth and leadership development.
Pay: ₹700,000.00 - ₹1,000,000.00 per year
Benefits:
- Health insurance
- Provident Fund
Work Location: In person
