Company Name: Global Ad Media
Job Type: Full-Time
Experience: 0–2 Years
Internship Duration: 3 Months
Location: Rohini, Delhi
About Global Ad Media
Global Ad Media is looking for a motivated and analytical PPC Executive to join our digital marketing team. The candidate will be responsible for planning, managing, optimizing, and monitoring paid advertising campaigns across platforms to drive relevant traffic, leads, and conversions.
Key Responsibilities
- Plan, create, and manage PPC campaigns across Google Ads and other relevant advertising platforms.
- Conduct keyword research and identify high-performing and relevant keywords.
- Create and optimize search ad campaigns, ad groups, and ad copies.
- Manage campaign budgets, bids, targeting, and audience settings.
- Monitor important performance metrics such as CTR, CPC, conversions, conversion rate, and ROAS.
- Regularly optimize campaigns to improve performance and achieve marketing objectives.
- Perform search-term analysis and add relevant negative keywords.
- Conduct competitor and market research to identify new advertising opportunities.
- Create performance reports and analyze campaign data.
- Identify underperforming campaigns and implement corrective strategies.
- Assist with landing-page optimization to improve lead generation and conversion rates.
- Stay updated with Google Ads policies, PPC trends, and industry best practices.
- Coordinate with SEO, content, and design teams when required.
Requirements
- Basic to good understanding of PPC and digital marketing concepts.
- Knowledge of Google Ads and paid search advertising.
- Understanding of keywords, bidding strategies, ad quality, CTR, CPC, and conversions.
- Basic knowledge of Google Analytics and Google Tag Manager is an advantage.
- Strong analytical and problem-solving skills.
- Good communication and reporting skills.
- Ability to analyze campaign data and make optimization decisions.
- Willingness to learn new advertising platforms and strategies.
- Freshers with relevant PPC knowledge or digital marketing certification may also apply.
What You Will Learn
During the internship, candidates will gain practical exposure to:
- Google Ads Campaign Management
- Keyword Research & Search-Term Analysis
- Ad Copy Creation
- Bid & Budget Management
- Conversion Tracking
- Campaign Optimization
- Audience & Location Targeting
- PPC Reporting & Performance Analysis
- Landing Page & Conversion Optimization
Employment Details
Position: PPC Executive
Experience: 0–2 Years
Internship Duration: 3 Months
Work Location: Rohini, Delhi
Contact Us
Global Ad Media
308, 3rd Floor, Vikas Surya Shopping Mall, Sector-3, Rohini, Delhi-110085
Phone: +91-9560693242 , 7217717487
Email: [email protected]
Join Global Ad Media and build practical expertise in PPC advertising, campaign optimization, and performance marketing.
Pay: ₹12,000.00 - ₹15,000.00 per month
Work Location: In person
