Job Description – Digital Marketing Executive
Location: Coimbatore
Openings: 3
Qualification: Any Degree
Experience: 2–3 Years in Digital / Performance Marketing
Salary: ₹20,000 – ₹30,000/month (Negotiable)
Key Responsibilities
* Plan, execute, and optimize Meta & Google Ads campaigns.
* Manage budgets and monitor CAC, ROAS, CPC, and CTR.
* Conduct A/B testing for creatives, audiences, and landing pages.
* Analyse performance using GA4 and Ads Manager.
* Support customer acquisition and retention campaigns.
* Coordinate with agencies and internal content/design teams.
Required Skills
* Strong knowledge of Meta Ads & Google Ads.
* Experience with Shopify, GA4, UTMs, and Excel/Spreadsheets.
* D2C/Beauty/Skincare experience preferred.
* Strong analytical and execution skills.
* UGC/Influencer marketing exposure is an added advantage.
Pay: ₹20,000.00 - ₹30,000.00 per month
Benefits:
- Flexible schedule
- Health insurance
- Life insurance
Work Location: In person