Admissions Target & Revenue Ownership
· Own monthly, quarterly and annual enquiry, visit and admission targets.
· Develop admissions plans aligned with grade-wise capacity and enrolment objectives.
· Track achievement, identify gaps and build recovery plans.
· Monitor new admissions, sibling admissions and transfers.
End-to-End Admissions Funnel Management
· Own Lead → Enquiry → Qualified Enquiry → Campus Visit → Counselling → Application → Registration → Fee Payment.
· Ensure every enquiry is contacted and followed up systematically.
· Improve Enquiry-to-Visit and Visit-to-Admission conversion.
· Analyse reasons for lost admissions and develop corrective actions.
Lead Generation & Local Market Development
· Develop the school's catchment-area admissions strategy.
· Identify high-potential societies, preschools and daycare centers.
· Develop local partnerships and execute society activations, parent meets, open houses, school experience days and preschool connect programmes.
Parent Counselling & Conversion
· Guide Parents through understanding parent needs.
· Better Understanding and communicating parents on curriculum, academic delivery and extracurricular activities offered in the school.
· Clearly communicate the school's unique value proposition.
Competitor & Market Intelligence
· Maintain a competitive school details in the catchment.
· Track competitor fees, curriculum, offers, infrastructure, USPs, marketing activity and parent sentiment.
· Identify why parents choose competitors and provide timely insights to management.
Parent Experience & Relationship Management
· Ensure a professional and consistent prospective-parent experience.
· Track concerns and recurring objections through the admissions process.
· Develop parent referral programmes.
· Build relationships that generate referrals and sibling admissions.
Digital & Marketing Lead Management
· Monitor digital lead sources and conversion.
· Identify high-performing channels and recommend localised campaigns.
· Ensure digital presence reflects the school's strongest parent-facing proposition.
Data, CRM & Analytics
· Maintain accurate admissions data and dashboards.
· Track enquiries, visits, conversion, source, lost enquiries, follow-up compliance, sibling/referral admissions and grade-wise conversion.
· Prepare weekly admissions dashboards and monthly management reviews.
Parent Objection Management
· Maintain a structured Parent Objection Tracker.
· Track objections around fees, competitors, academics, teacher stability, infrastructure, transport, curriculum, board, timings, safety and parent experience.
· Convert recurring objections into opportunities for conversions.
School Positioning & Value Proposition
· Work with the Principal to answer: “Why should a parent choose our school over the other schools in this catchment?”
· Ensure articulate the school's unique value proposition clearly and consistently.
Pay: ₹35,000.00 - ₹40,000.00 per month
Benefits:
Application Question(s):
- The job location is Ryan International Academy- Banshankari. Are you comfortable with the location?
- How far do you stay from Banshankari location?
Work Location: In person
