About Us
We are a growing women's fashion label based in Hyderabad with two distinct brand lines — couture pret & ethnic wear, and casuals & semi-casuals. We are building something exciting from the ground up and looking for our very first team member to grow with us.
About the Role
This is a high-ownership, all-in-one role where you will work directly with the founder across brand, marketing, operations, and sales. No two days will look the same. If you love fashion, are highly organised, and want real exposure to how a fashion business is built — this role is for you.
Results-driven Social Media Manager with 5 years of experience managing digital marketing and social media for a clothing brand. Skilled in content strategy, influencer marketing, paid advertising, community management, and analytics. Proven ability to grow brand presence, increase engagement, and drive online sales through creative and data-driven campaigns.
What You'll Do
- Managed end-to-end social media strategy across Instagram, Facebook, Pinterest, and TikTok, driving brand awareness and customer engagement.
- Created and executed monthly content calendars aligned with seasonal collections, product launches, and marketing campaigns.
- Planned and produced engaging content, including reels, photoshoots, stylingvideos, and influencer collaborations.
- Increased follower growth, engagement rates, and website traffic through data-driven social media campaigns.
- Managed paid social media advertising campaigns to boost product visibility and online sales.
- Collaborated with designers, photographers, and marketing teams to maintain a consistent brand identity.
- Monitored social media analytics, tracked KPIs, and optimized content based on performance insights.
- Responded to customer inquiries and built an active online community, improving customer satisfaction and brand loyalty.
- Stayed updated with fashion trends and social media best practices to keep the brand competitive.
- Successfully managed multiple campaigns, contributing to increased sales and strong customer engagement over a 5-year period.
- Support brand building and creative direction for both label lines
- Manage Instagram and social media content, reels, and campaigns
- Coordinate with vendors, tailors, and fabric suppliers
- Handle customer queries via WhatsApp, DMs, and email
- Assist with photoshoots, lookbooks, and influencer outreach
- Manage the founder's calendar, communications, and follow-ups
- Maintain inventory trackers, order status, and dispatch coordination
- Support pop-up events, trunk shows, and exhibitions
What We're Looking For
- min 3 years of experience in fashion, retail, or a startup
- Passion for women's fashion and styling
- Proficient in Instagram, Canva, Google Sheets, and WhatsApp Business
- Strong communication skills in English and Telugu/Hindi
- Self-driven, organised, and comfortable multitasking
- Creative eye with a feel for brand aesthetics
Good to Have
- Knowledge of western, ethnic wear or couture pret market
- Basic skills in photo editing tools, content creation, photoshoots, etc
What You Get
- Direct mentorship from the founder
- Real ownership and fast-track growth as the brand scales
- Creative freedom and a voice in brand decisions
- To Apply
Send your CV and a short note on why this role excites you. Bonus points if you share your Instagram or any creative work you're proud of.
Job Type: Full-time
Pay: ₹20,000.00 - ₹25,000.00 per month
Benefits:
Work Location: In person
