Job Description – Senior SEO Specialist / SEO Team Lead (Local SEO)
Company: Media NV
Location: Ahmedabad (Work From Office)
Experience: 3–6 Years
Work Schedule: Monday to Friday (5-Day Work Week)
Education: BCA / MCA / B.Tech / M.Tech / B.Sc. IT / BE
About Media NV
Media NV is a North America-based digital marketing company established in 2014, with offices in Ahmedabad and Chandigarh. The company specializes in SEO, PPC, and web development, primarily serving healthcare and dental clients.
Job Overview
We are seeking a Senior SEO Specialist / Team Lead with strong expertise in Local SEO to lead a team, execute effective SEO strategies, and drive measurable growth for multi-location and international clients.
Key ResponsibilitiesLocal SEO & Strategy
- Develop and execute Local SEO strategies for multi-location businesses.
- Manage Google Business Profiles (GBP), including optimization, posts, reviews, suspensions, and duplicate listings.
- Maintain NAP (Name, Address, Phone) consistency and manage local citations.
- Improve Google Map Pack rankings.
- Conduct keyword research, competitor analysis, and optimize location-specific pages.
- Drive online review generation and reputation management.
Team Leadership
- Lead and mentor a team of 3–6 SEO Executives.
- Assign tasks, monitor performance, and ensure timely project delivery.
- Train team members, create SOPs, and support hiring and performance evaluations.
- Collaborate with content, design, and development teams.
On-Page, Technical & Off-Page SEO
- Optimize website content, meta tags, and internal linking.
- Implement schema markup and improve crawlability and indexing.
- Improve Core Web Vitals, page speed, and mobile usability.
- Execute link-building campaigns, citation management, and backlink audits.
Reporting & Client Communication
- Track SEO KPIs such as rankings, GBP actions, website traffic, and conversions.
- Utilize Google Analytics, Google Search Console, SEMrush, Ahrefs, and related SEO tools.
- Prepare performance reports, provide strategic insights, and communicate with clients.
Required Skills & Qualifications
- 3–6 years of SEO experience with strong expertise in Local SEO.
- Hands-on experience managing Google Business Profiles.
- Strong understanding of on-page, off-page, and technical SEO.
- Proficiency with Google Analytics, Google Search Console, SEMrush, Ahrefs, and Screaming Frog.
- Familiarity with BrightLocal or Whitespark is preferred.
- Excellent analytical, communication, and team management skills.
Preferred Qualifications
- Experience in healthcare or dental SEO.
- Experience managing multi-location SEO campaigns for US and Canada markets.
- Knowledge of WordPress or other CMS platforms.
- Basic understanding of HTML, CSS, and JavaScript.
Benefits
- Competitive salary with annual increments.
- 5-day work week.
- Joining bonus.
- Growth-focused and supportive work environment.
Pay: From ₹40,000.00 per month
Benefits:
Work Location: In person
