Job Summary
We are seeking a passionate and result-oriented Digital Marketing Executive with 1–2 years of hands-on experience in Search Engine Optimization (SEO). The ideal candidate will be responsible for improving website rankings, increasing organic traffic, and implementing effective SEO strategies to enhance online visibility and lead generation.
Key Responsibilities
- Perform keyword research and competitive analysis to identify growth opportunities.
- Optimize website content, landing pages, and blog posts for search engines.
- Conduct on-page SEO activities including meta tags, title optimization, URL structure, internal linking, and content optimization.
- Execute off-page SEO strategies such as link building, guest posting, and directory submissions.
- Monitor website performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, etc.
- Track and analyze SEO metrics, rankings, traffic, and conversions.
- Perform technical SEO audits and coordinate with developers for issue resolution.
- Create and implement content marketing strategies to improve organic reach.
- Stay updated with the latest SEO trends, algorithm updates, and digital marketing best practices.
- Generate regular SEO performance reports and recommendations.
Required Skills
- Strong understanding of On-Page, Off-Page, and Technical SEO.
- Experience with SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, or similar platforms.
- Knowledge of keyword research, backlink analysis, and competitor analysis.
- Basic understanding of HTML, CSS, and website optimization.
- Familiarity with WordPress and CMS platforms.
- Excellent analytical and problem-solving skills.
- Good communication and content optimization skills.
Qualifications
- Bachelor's Degree in Marketing, Business, Computer Science, or related field.
- 1–2 years of experience in SEO and Digital Marketing.
- SEO certification will be an added advantage.
Preferred Skills
- Knowledge of Google Ads (PPC) and Social Media Marketing.
- Experience with content marketing and email marketing campaigns.
- Understanding of AI-powered SEO tools and digital marketing automation.
Benefits
- Competitive Salary
- Career Growth Opportunities
- Professional Development & Training
- Collaborative Work Environment
- Performance-Based Incentives
Pay: ₹25,000.00 - ₹33,804.07 per month
Work Location: In person
