Work Description:
Planning
➔ Identify advertising formats for promotional campaigns to drive online sales
➔ Create video content for the company right from Ideation, Script, Video Shoot, Editing
➔ Develop storyboard, scripts, ad copies to communicate products USP, features, benefits
➔ Develop creative assets to launch new eCommerce products for women health
➔ Develop video concepts for online marketing to boost brand awareness
Execution
➔ Produce video with customers, doctors and healthcare influencers
➔ Manage creative team of scriptwriters, cameraman, video editors, designers
➔ Provide creative direction & inputs to on-camera artists, actors, agencies
➔ Drive performance of creative assets
➔ Develop post purchase communication to retain customers
Candidature requirements:
● 5+ years experience in news channels, advertising agency, eCommerce video content team
● Prior experience in developing video content for online sales or news journalism (preferred)
● Experience in women oriented product, service, startup [added plus]
● Strong storytelling visualisation skills in form of videos & graphics
● Intuitively sense the market need and visualise marketing & communication tactics
Work Location: In person
