Appeonix Creative Lab is a growing software development and digital marketing company based in Thrissur. We work with clients across India and internationally, helping businesses grow through websites, software, SEO, Google Business Profile optimization, and performance marketing.
We are looking for a passionate Digital Marketing & SEO Specialist who can independently plan, execute, monitor, and optimize digital marketing campaigns across multiple platforms.
ResponsibilitiesSEO
- Perform complete On-page SEO
- Technical SEO implementation
- Keyword Research
- Competitor Analysis
- Website SEO Audit
- Content Optimization
- Internal Linking
- Image Optimization
- Schema Markup
- XML Sitemap Management
- Robots.txt Management
- Google Search Console Monitoring
- Improve website rankings and organic traffic
- Monitor Core Web Vitals
Google Business Profile (GMB)
- Create and optimize Google Business Profiles
- Weekly GMB Posts
- Upload photos/videos
- Respond to customer reviews
- Optimize services, products, FAQs
- Improve local SEO rankings
- Track insights and performance
Meta Ads
- Create Meta Ad Campaigns
- Lead Generation Campaigns
- Website Traffic Campaigns
- WhatsApp Campaigns
- Conversion Campaigns
- App Install Campaigns
- Remarketing Campaigns
- A/B Testing
- Budget Optimization
- Pixel Setup
- Events Manager
- Custom Audience Creation
- Lookalike Audience Creation
Google Ads
- Search Campaigns
- Display Campaigns
- Performance Max
- YouTube Campaigns
- Keyword Planning
- Conversion Tracking
- Remarketing
- Budget Management
Campaign Monitoring
- Daily Campaign Monitoring
- Budget Optimization
- Improve CTR
- Reduce CPC
- Improve Conversion Rate
- Weekly Reports
- Monthly Reports
- ROI Analysis
Analytics
- Google Analytics (GA4)
- Google Tag Manager
- Meta Events Manager
- Search Console
- Keyword Ranking Reports
- Monthly Performance Reports
Additional Responsibilities
- Landing Page Suggestions
- Basic Copywriting for Ads
- Coordinate with Graphic Designers
- Coordinate with Content Writers
- Stay updated with latest Google & Meta algorithm changes
Required Skills
- Strong knowledge of SEO
- Meta Ads Manager
- Google Ads
- Google Analytics 4
- Google Tag Manager
- Google Search Console
- SEMrush / Ahrefs (Preferred)
- WordPress SEO
- Rank Math / Yoast
- Canva (Basic)
- Microsoft Excel
- Reporting Skills
Pay: ₹8,000.00 - ₹10,000.00 per month
Work Location: In person
