Reports to: Senior Manager/Head of Marketing
Location: Mumbai
Job Type: Full-time / Part-time / Freelance
Job Summary:
We’re seeking a skilled Digital Marketing Professional to develop and execute marketing strategies that drive engagement, lead generation, and brand awareness. The ideal candidate will have a strong background in digital marketing, excellent communication skills, and the ability to work in a fast-paced environment.
Key Responsibilities:
Develop and Execute Digital Marketing Strategies: Create and implement comprehensive digital marketing campaigns across social media, email, and paid channels to drive engagement, lead generation, and brand awareness.
Analyze and Optimize Campaign Performance: Conduct market research and analyze campaign results to inform future strategies, ensuring data-driven decision making and continuous improvement.
Channel Management and Optimization: Manage and optimize digital channels, including social media, email, and paid advertising, to maximize ROI and align with business objectives.
Cross-Functional Collaboration: Collaborate with cross-functional teams to align digital marketing strategies with business goals, ensuring a unified approach to driving business growth.
Stay Ahead of Industry Trends: Stay up-to-date with industry trends and emerging technologies to continuously improve digital marketing efforts and maintain a competitive edge.
Requirements:
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3+ years of experience in digital marketing
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Strong understanding of digital marketing channels, including social media, email, and content marketing
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Proficiency in Google Analytics, Facebook Ads, and marketing automation tools
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Excellent communication, writing, and design skills
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Bachelor’s degree in any field or in Marketing, Communications, or a related area
Nice to Have:
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Experience with SEO, PPC, and influencer marketing
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Certification in Google Analytics or HubSpot
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Familiarity with graphic design and video editing software
If you’re passionate about digital marketing and want to join our team, apply now!
