Job Role: Digital Marketing Executive
Experience Required: 2+ Years
Location: Surat
About the Role:
We are looking for a creative, strategic, and result-driven Marketing Professional who has hands-on experience in digital marketing activities. The ideal candidate should be capable of handling ASO, SEO, content creation, branding strategies, PR activities, and overall online marketing initiatives to improve company visibility and generate quality leads.
Key Responsibilities:
- Plan and execute digital marketing strategies for the company and its products/services
- Handle App Store Optimisation (ASO) for mobile applications
- Manage Search Engine Optimisation (SEO) activities including on-page and off-page SEO
- Create and manage blogs, website content, articles, and marketing copies
- Develop branding and promotional strategies to increase online presence
- Manage PR activities, media communications, and brand collaborations
- Work on social media marketing campaigns and content planning
- Generate innovative ideas for lead generation and audience engagement
Required Skills:
- Strong knowledge of ASO and SEO techniques
- Experience in content writing, blogging, and copywriting
- Knowledge of PR and online reputation management
- Familiarity with tools like Google Analytics, Search Console, App Store Connect, Play Console, SEMrush, Ahrefs, etc.
- Creative thinking with strategic planning abilities
Preferred Qualifications:
- Bachelor’s degree in Marketing, IT, Business, or related field
- Minimum 2 years of relevant experience in Digital Marketing
Job Type: Full-time
Pay: Up to ₹600,000.00 per year
Experience:
- Digital marketing: 2 years (Required)
Location:
- Surat, Gujarat (Required)
Work Location: In person
