Digital Marketing Manager
Job Description
We are looking for a creative and results-driven Digital Marketing Manager to join our team. The ideal candidate should have hands-on experience in Google Ads, Meta Ads, social media management, content creation, blog writing, and website management. You will be responsible for planning, executing, and optimising digital marketing campaigns that drive website traffic, engagement, lead generation, and conversions.
You will work closely with the Sales team to understand customer requirements and develop tailored marketing strategies that strengthen our online presence and support business growth.
Key Responsibilities
- Plan, execute, and manage multi-channel digital marketing campaigns across Google Ads, Meta Ads, Facebook, Instagram, LinkedIn, X (Twitter), YouTube, and other relevant platforms.
- Develop and manage content marketing initiatives, including blogs, articles, videos, infographics, and webinars, to improve brand awareness and organic reach.
- Manage and grow the company's social media presence by creating engaging content and maintaining consistent brand communication.
- Conduct keyword research, audience targeting, competitor analysis, and campaign optimisation to maximise performance.
- Monitor campaign performance using tools such as Google Analytics, Google Tag Manager, Meta Ads Manager, and other marketing platforms, providing regular reports and actionable insights.
- Collaborate with the Sales team to generate high-quality leads for the fitness equipment business.
- Stay up to date with the latest digital marketing trends, platform updates, and industry best practices.
- Manage website content and coordinate website updates to ensure an effective online presence.
Qualifications
- Bachelor's or Master's degree in Marketing, Business, Communications, or a related field.
- Freshers with strong knowledge of digital marketing are encouraged to apply. Prior experience in Google Ads and Meta Ads will be an added advantage.
- Google Ads and Meta Ads certifications are preferred.
- Strong analytical and problem-solving skills with experience using digital marketing analytics tools.
- Ability to manage multiple campaigns and projects while meeting deadlines.
- Excellent communication, presentation, and interpersonal skills.
- Creative mindset with a passion for developing innovative marketing strategies.
Job Details
- Job Type: Full-time, Permanent
- Salary: ₹25,000 – ₹30,000 per month
Pay: ₹25,000.00 - ₹30,000.00 per month
Benefits:
- Cell phone reimbursement
- Flexible schedule
- Internet reimbursement
Work Location: In person
