Job Title: Social Media Executive
Location: Mumbai
Experience: 1–3 Years
Employment Type: Full-Time
Job Summary
We are looking for a creative and result-oriented Social Media Executive to manage social media accounts, create engaging content, increase brand awareness, and generate leads through digital platforms.
Key Responsibilities
- Manage daily social media activities across Instagram, Facebook, LinkedIn, YouTube, and other platforms.
- Create and schedule posts, reels, stories, and promotional campaigns.
- Coordinate with graphic designers and video editors for content creation.
- Write engaging captions, hashtags, and content copies.
- Monitor social media trends and suggest new content ideas.
- Respond to comments, messages, and customer inquiries.
- Track and analyze social media performance using analytics tools.
- Generate leads and increase audience engagement through organic and paid campaigns.
- Maintain content calendars and ensure timely posting.
- Prepare monthly performance reports.
Required Skills
- Good knowledge of Instagram, Facebook, LinkedIn, and YouTube.
- Understanding of social media marketing strategies.
- Basic knowledge of Canva, Adobe Photoshop, or similar tools.
- Knowledge of Meta Ads Manager is an added advantage.
- Excellent communication and content writing skills.
- Creative thinking and trend awareness.
Qualification
- Graduate in Marketing, Mass Communication, Digital Marketing, or related field.
- Certification in Digital Marketing will be preferred.
Preferred Skills
- Experience in reel creation and short-form video content.
- Basic photo and video editing knowledge.
- Familiarity with AI tools such as ChatGPT, Canva AI, and other content creation tools.
Salary
₹15,000 – ₹30,000 per month (Depending on experience)
KPIs
- Follower Growth
- Engagement Rate
- Lead Generation
- Content Consistency
- Campaign Performance
- Brand Reach & Awareness
Pay: ₹8,000.00 - ₹30,000.00 per month
Work Location: In person
