We are hiring a strategic and creative LP Journey Planner who can design and optimize high-converting landing page journeys for digital marketing and lead generation campaigns. The ideal candidate should understand customer behavior, funnel flow, conversion psychology, and user experience to create seamless customer journeys that drive real results.
Roles & Responsibilities:
- Plan and structure landing page journeys for lead generation and marketing campaigns
- Create effective user flow, CTA placement, and conversion-focused strategies
- Map customer journeys to improve engagement and lead conversions
- Coordinate with design, content, and development teams for smooth execution
- Analyze user behavior and optimize landing page flow for better performance
- Suggest CRO, retargeting, and A/B testing strategies to maximize conversions
- Conduct audience research and competitor analysis for strategic improvements
- Ensure alignment between ad campaigns, landing pages, and funnel messaging
Requirements:
- 6 Months+ experience preferred (2+ years highly preferred)
- Understanding of landing pages, customer journeys & conversion optimization
- Basic knowledge of Google Ads, Meta Ads & digital marketing funnels
- Strong communication, analytical, and planning skills
- Ability to understand customer psychology and user experience
- Team coordination and project management capabilities
Preferred Skills:
- Landing Page Strategy
- Funnel & Journey Planning
- Conversion Rate Optimization (CRO)
- CTA & User Flow Planning
- Performance Marketing Understanding
- A/B Testing Basics
Pay: ₹20,000.00 - ₹40,000.00 per month
Benefits:
- Internet reimbursement
- Paid sick time
- Provident Fund
Ability to commute/relocate:
- Anand Vihar, Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)
Work Location: In person
