About the Role:
We are looking for a results-driven SEO Executive who can enhance organic visibility, improve search rankings, and optimize digital assets for both search engines and AI-powered discovery platforms.
This role goes beyond traditional SEO. It includes working on:
- Search Engine Optimization (SEO)
- Answer Engine Optimization (AEO)
- Generative Engine Optimization (GEO)
- Technical and content-led organic growth
You will collaborate closely with content, design, development, and performance teams to drive measurable organic results.
Key Responsibilities:
Search Strategy & Keyword Research
- Conduct advanced keyword research including transactional, informational, local, and semantic clusters
- Identify high-intent and long-tail keyword opportunities
- Map keywords across different funnel stages
Answer Engine Optimization (AEO)
- Structure content to capture featured snippets and zero-click searches
- Optimize for voice and conversational queries
- Implement structured data and schema markup
- Improve visibility in FAQs and People Also Ask sections
Generative Engine Optimization (GEO)
- Optimize content for AI-powered search experiences such as Google SGE and generative search platforms
- Strengthen topical authority and entity-based SEO
- Structure content for AI summarization and contextual understanding
- Build brand authority signals and digital mentions
Technical SEO
- Conduct detailed technical audits (crawlability, indexing, Core Web Vitals, page speed)
- Coordinate with developers for implementation and fixes
- Improve site architecture and internal linking strategy
Content Optimization
- Optimize landing pages for both ranking and conversion
- Align SEO strategy with campaign objectives
- Work closely with content and creative teams for search-focused storytelling
Off-Page & Authority Building
- Execute ethical link-building strategies
- Monitor backlink profile and domain authority
- Identify partnership and digital PR opportunities
Reporting & Analytics
- Track and analyze performance using GA4, Google Search Console, SEMrush/Ahrefs, Screaming Frog
- Monitor keyword growth, traffic trends, and lead impact
- Share monthly performance reports with actionable insights
Skills & Requirements:
- 1 to 2+ years of hands-on SEO experience (agency experience preferred)
- Strong understanding of on-page, off-page, and technical SEO
- Knowledge of structured data and schema implementation
- Experience with SEO tools such as GA4, Search Console, SEMrush, Ahrefs, and Screaming Frog
- Understanding of Core Web Vitals and performance optimization
- Awareness of AI-driven search evolution including AEO and GEO concepts
- Strong analytical and reporting skills
- Ability to manage multiple projects and deadlines
Good to Have:
- Experience in Real Estate SEO
- Experience with Local SEO and Google Business Profile optimization
- Understanding of content clustering and topical authority frameworks
- Basic understanding of Conversion Rate Optimization (CRO)
What We Expect:
- Ownership mindset
- Proactive research approach
- Strong problem-solving ability
- Focus on measurable impact (traffic quality and leads, not just rankings)
Job Types: Full-time, Permanent
Work Location: Wagle Estate, Thane West. (In person)
Working Time: 9:30 AM to 6:30 PM with (Alternate Saturdays Off)
Regards,
Aditi - HR Generalist.
[email protected] / 8928876570.
https://igniticideas.in/
Pay: ₹25,000.00 - ₹40,000.00 per month
Benefits:
- Cell phone reimbursement
- Paid sick time
- Paid time off
- Work from home
Work Location: In person
