Job Title: Digital Marketing Manager
Job Summary:
We are seeking a strategic and results-driven Digital Marketing Manager to lead our online marketing efforts. The ideal candidate will be responsible for planning, executing, and optimizing digital campaigns to drive brand awareness, customer engagement, and revenue growth.
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with business goals
- Manage and optimize campaigns across channels such as SEO, SEM, social media, email, and display advertising
- Analyze campaign performance using analytics tools and adjust strategies for maximum ROI
- Oversee content creation for websites, blogs, and social media platforms
- Manage paid advertising campaigns (Google Ads, social media ads, etc.)
- Monitor industry trends and competitor activities to identify new opportunities
- Collaborate with design, content, and sales teams to ensure consistent messaging
- Manage the company’s online presence, including website and social media accounts
- Generate reports and present insights to senior management
Requirements:
- Bachelor’s degree in Marketing, Business, or a related field
- Proven experience in digital marketing or a similar role
- Strong understanding of SEO, SEM, PPC, social media, and email marketing
- Experience with tools such as Google Analytics, Google Ads, and marketing automation platforms
- Excellent analytical and problem-solving skills
- Strong communication and leadership abilities
Working Conditions:
- Office or remote work environment
- Fast-paced and deadline-driven role
- Occasional extended hours during major campaigns
Preferred Qualities:
- Creative thinking with a data-driven mindset
- Strong project management skills
- Ability to adapt to rapidly changing digital trends
Compensation:
- Competitive salary based on experience
- Performance-based incentives and benefits as per company policy
Pay: ₹20,000.00 - ₹35,000.00 per month
Work Location: In person
