KRA1
Achieving sales targets
Achieving sales targets of white cement & new products
Prospecting of project sites
Meeting with architects, builders & influencers
Presentation on white cement applications and sampling in coordination with CASC personnel
Supply of material, ensuring timely receipt of orders, payment & collections
Promoting new products & applications through presentations and sampling in coordination with CASC personnel
Ensuring sales of new products on project sites, receiving orders & payment collection
KRA2
Sales to direct parties
Achieving sales targets by ensuring sales to direct parties
Organizing & conducting meetings with direct parties
Ensuring sales of white cement & new products to direct parties, (paint & tile manufacturers) supplying material & payment collection
KRA3
Ensuring C form & ugai collection
Ensuring sales & achievement of targets on C form supplies
Collection & collating c form & other related forms
Achieving ugai targets of supplies on concessional form
KRA4
Demand generation
Promoting products & applications through implementing market development plan for demand generation
Exploring new projects to promote white cement & new products applications
Meeting builders, government departments & end users
Implementation of market development plan with the aid of awareness camps, trade exhibitions in coordination with CASC personnel.
KRA5
Prospecting new customers & CRM
Maintaining & updating database of architects, builders & influencers
Regular visits to architects, builders & influencers for relationship building & approval of white cement based applications on projects & brand promotion
Organizing & conducting architects, builders meetings for promotion of white cement based applications & new products
Maintaining & updating database of upcoming projects sites, sharing the data with CASC personnel for products approval to increase sale of white cement based applications & new products.