perience: 2 – 4 Years
J
ob Type: Full Time
J
ob Description:
A
s a Digital Marketing Executive, you will be responsible for managing and executing organic marketing strategies across SEO, Social Media Optimization, and Email Marketing. The ideal candidate will be performance-driven, highly organized, and passionate about using the latest tools and trends to grow visibility, engagement, and conversions.
K
ey Responsibilities:
O
rganic SEO (Search Rankings Focus)
C
o- nduct advanced keyword research, competitor analysis, and technical audits.
O
p- timize website elements including meta titles, descriptions, schema, and internal linking.
I
m- prove technical SEO aspects including site speed, mobile optimization, and crawlability.
C
o- llaborate with content creators to publish SEO-rich blogs, landing pages, and resources.
M
o- nitor SERP performance using Google Analytics, Search Console, Ahrefs/SEMrush, etc.
S
h- are monthly reports with actionable SEO insights and improvements.
S
ocial Media Optimization (SMO)
M
a- nage and grow presence on LinkedIn, Instagram, YouTube, Facebook, X (Twitter), and Pinterest.
D
e- velop and schedule content calendars with creatives, carousels, stories, reels, and more.
D
r- ive brand engagement through trending posts, campaigns, and community management.
M
o- nitor analytics to boost engagement (likes, shares, comments, saves, followers).
E
mail Marketing (HubSpot Focus)
D
e- sign and execute high-performance email campaigns using HubSpot.
S
e- gment lists and personalize content for better open rates and click-throughs.
A
/- B test subject lines, content blocks, and CTAs.
A
n- alyze performance and continuously optimize for delivery, engagement, and conversions.
Q
ualifications:
2
–- 4 years of hands-on experience in Organic SEO, SMO, and Email Marketing.
S
o- lid knowledge of tools like Google Analytics, Search Console, Ahrefs, SEMrush.
E
x- perience with HubSpot or similar email marketing platforms.
F
a- miliarity with WordPress, basic HTML/CSS, and landing page optimization.
E
x- cellent writing, reporting, and communication skills.
S
t- rong awareness of digital marketing trends, AI tools, and platform algorithms.
K
ey Competencies:
D
a- ta-driven decision-making
S
t- rategic and creative mindset
S
t- rong execution skills and consistency
T
e- am player with the ability to manage time and tools
P
a- ssion for testing, learning, and continuous improvement
W
hat We Offer:
C
o- llaborative, fast-paced work environment
C
r- eative freedom with measurable results
A
c- cess to the latest tools and marketing innovations
O
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