Digital Marketing Executive
JIET Group of Institutions – Jind, Haryana
Job Type: Full-time
Work Location: On-site – Jind, Haryana
About JIET Group of Institutions
JIET Group of Institutions is looking for a creative, enthusiastic, and result-oriented Digital Marketing Executive to strengthen our digital presence, promote our academic programs, enhance brand visibility, and generate quality admission enquiries.
Key Responsibilities
- Plan, execute, and manage digital marketing campaigns across various online platforms.
- Manage and grow social media platforms including Instagram, Facebook, LinkedIn, YouTube, and other relevant channels.
- Plan and execute admission marketing and lead generation campaigns.
- Run and optimize paid advertising campaigns through Google Ads and Meta Ads.
- Manage SEO and SEM activities to improve website visibility and organic traffic.
- Create engaging content for social media posts, campaigns, blogs, advertisements, and promotional activities.
- Coordinate with the creative team for posters, videos, reels, and other marketing materials.
- Monitor website traffic, campaign performance, leads, conversions, and ROI using relevant analytics tools.
- Assist in website content updates and landing page optimization.
- Manage email marketing and other digital communication campaigns.
- Track digital marketing leads and coordinate with the Admissions and Counselling teams.
- Prepare regular performance reports and suggest strategies for improvement.
- Stay updated with the latest digital marketing trends, AI tools, and emerging platforms.
Required Skills
- Strong knowledge of Digital Marketing and Lead Generation
- Experience with Google Ads and Meta Ads
- Knowledge of SEO and SEM
- Social Media Marketing expertise
- Content Writing and Content Creation skills
- Knowledge of Google Analytics / GA4 and other analytics tools
- Basic understanding of website management and WordPress will be an advantage
- Familiarity with Canva and other creative tools
- Knowledge of video and reel marketing will be preferred
- Good communication, analytical, and coordination skills
- Ability to work independently as well as collaboratively with a team
Qualification
- Graduate / Postgraduate in Marketing, Business Administration, Communications, or a relevant field
- Digital Marketing Certification will be an added advantage
- Candidates with relevant practical skills and a strong digital marketing portfolio will also be considered
Experience
1–5 Years of relevant experience preferred.
Candidates with experience in the Education, EdTech, Admissions, or Lead Generation industry will be given preference.
Salary
As per experience, skills, and industry standards.
How to Apply
Interested candidates may share their updated CV at
MAIL ID: [email protected]
Contact: 9518614382
Location:
JIET Group of Institutions
Jind, Haryana
Join us and be a part of a growing educational institution committed to innovation, excellence, and impactful learning.
Pay: ₹10,000.00 - ₹25,000.00 per month
Work Location: In person