Key Responsibilities
- Develop and implement social media strategies for multiple clients across platforms (Facebook, Instagram, LinkedIn, YouTube, X).
- Maintain and enhance RawmeN’s social media presence, ensuring consistency with brand identity and engagement.
- Execute and track SEO strategies to enhance organic search rankings for clients and the agency.
- Plan, manage, and optimize Google Ads to improve targeted traffic and ROI.
- Manage and oversee paid media campaigns, including social media ads and boosting posts for optimal performance.
- Stay updated on social media trends, industry changes, and new marketing tools to enhance client strategies.
- Conduct competitor benchmarking to assess performance and uncover potential opportunities.
- Utilize analytics tools to evaluate social media, paid media, and SEO efforts, ensuring alignment with KPIs.
- Prepare and deliver monthly reports outlining KPIs, ROI, and actionable insights for both clients and internal reviews.
- Collaborate with the creative team to generate innovative ideas for content and engagement across platforms.
- Work closely with designers to ensure a seamless and engaging user experience across platforms.
- Align and work with each client's scope of work to ensure customized and targeted marketing efforts.
Qualifications & Skills
- Knowledge of SEO (On-Page, Off-Page, and Technical SEO), Social Media Marketing (SMM), Keyword Research, Meta Ads, Google Ads, Pay-per-click and Campaign Management.
- Experience working in advertising agencies is preferred.
- Basic understanding of HTML, CSS, website structures, and technical website optimization.
- Strong analytical, reporting, budgeting, and performance tracking skills.
- Excellent communication, client management, team coordination, and leadership abilities.
- Ability to manage multiple client accounts, projects, deadlines, and marketing campaigns simultaneously.
- Strong planning, organizational, problem-solving, and time-management skills.
Pay: ₹12,000.00 - ₹18,000.00 per month
Work Location: In person