United States | Remote | Full-time | Senior individual contributor
Primary mandate
New logo acquisition, enterprise pipeline creation, renewals and account expansion
Market
B2B technology, enterprise marketing teams, agencies and publishers
Revenue ramp
Initial contribution expected within 90-120 days
Valasys Media helps enterprise B2B organizations identify, engage and convert in-market buyers through content syndication, qualified lead generation, account-based marketing, intent-led programs, webinars and integrated demand generation. We partner with global technology brands, agencies, publishers and enterprise marketing teams to build measurable pipeline.
Valasys Media is seeking a US-based Sales Director to own new logo acquisition and strategic account growth across the B2B technology ecosystem. The successful candidate will bring an active book of business, current enterprise relationships and the credibility to engage senior marketing and procurement stakeholders. The mandate is direct: convert existing market relationships into qualified enterprise meetings, stage-validated opportunities and revenue within the first 90-120 days. This role owns the full sales cycle, from account strategy and discovery through proposal, negotiation, close, renewal and expansion.
This is a senior, quota-carrying enterprise sales role for an established B2B demand generation seller. It is not a network-building-from-zero position.
- Content syndication and cost-per-lead programs
- MQL, HQL, BANT and tele-verified lead generation
- Account-based marketing and intent-led demand generation
- Webinar, virtual event and audience acquisition programs
- Integrated campaign programs, renewals and strategic account expansion
- Own and achieve quarterly and annual revenue targets across net new business and renewals.
- Build a focused enterprise account plan and activate existing relationships with CMOs, Demand Generation Leaders, ABM Leaders, Marketing Directors, Procurement teams, agencies and publishers.
- Create, progress and close new logo opportunities across enterprise B2B technology accounts.
- Lead consultative discovery, translate client objectives into campaign strategy, and develop commercially sound proposals and presentations.
- Own pricing, negotiation, insertion order and statement-of-work progression through close.
- Maintain disciplined CRM hygiene, opportunity stages, next steps, close dates and forecast accuracy.
- Develop adequate pipeline coverage against assigned quota and conduct rigorous weekly pipeline reviews.
- Partner with marketing, campaign strategy, operations and delivery teams to ensure a clean handoff and successful execution.
- Manage selected renewals and identify cross-sell and upsell opportunities within existing accounts.
- Maintain current knowledge of the demand generation, B2B media, ABM, intent data and competitive landscape.
- Represent Valasys Media professionally in client meetings and relevant industry forums.
Strong preference will be given to candidates who meet most of the criteria below and can demonstrate that their network is current, relevant and commercially actionable.
- An active book of business and established relationships across enterprise marketing teams, agencies, publishers and global B2B technology companies.
- An active network of CMOs, Demand Generation Leaders, ABM Leaders, Marketing Directors, Procurement stakeholders, agencies and publishers within the B2B technology ecosystem.
- The ability to identify accounts and relationships that can be activated immediately, with credible revenue contribution within the first 90-120 days.
- A proven new logo hunting record, supported by clear quota, attainment, pipeline and closed-revenue evidence.
- 8+ years of B2B sales experience, including at least 5 years selling B2B media, demand generation, MarTech, AdTech, intent, data or lead generation solutions.
- Direct experience selling content syndication, qualified lead programs, ABM, intent-led campaigns, webinars or closely related enterprise marketing solutions.
- Experience navigating enterprise buying committees, procurement, legal review and complex commercial negotiations.
- Strong executive communication, discovery, presentation and negotiation capability.
- A consistent record of accurate forecasting and disciplined CRM management.
- A self-directed, high-accountability operating style suited to a senior individual-contributor role.
Candidates who have worked at, sold alongside, or competed directly with the following organizations are strongly preferred. Comparable B2B demand generation organizations will also be considered.
Demandbase
DemandScience
Informa TechTarget
Pipeline360
INFUSE
Foundry (formerly IDG)
Madison Logic
NetLine
Anteriad
Intentsify
BrightTALK
TechnologyAdvice / TechRepublic / eWeek
Industry Dive
QuinStreet Enterprise
Activate
Spiceworks Ziff Davis
Endeavor Business Media
Integrate
The first 90 days are designed to validate relationship strength, enterprise selling capability and speed to revenue. Final account-level targets will be aligned during onboarding, but the expected outcomes are:
Outcome
Expectation by Day 90
Qualified pipeline
Build a stage-validated pipeline that supports at least 3x coverage of the quarterly new-business quota.
New logo acquisition
Progress at least one credible new-logo opportunity to proposal, procurement, contract or closed stage, with first bookings expected within 90-120 days.
Enterprise meetings
Generate a consistent cadence of meetings with senior enterprise buyers, agency leaders and publisher stakeholders through existing relationships and targeted outreach.
Opportunity generation
Create multiple qualified opportunities with confirmed business need, buyer access, timing and a defined commercial next step.
Initial revenue contribution
Deliver an initial booking or provide a defensible close plan for near-term revenue within the first 120 days.
Account activation plan
Establish a prioritized target-account map, relationship strategy and 6-month revenue plan grounded in realistic conversion assumptions.
- A high-impact role with direct influence on revenue growth and client success.
- The opportunity to work with global enterprise technology brands, agencies and publishers.
- A broad demand generation portfolio spanning content syndication, ABM, intent, qualified leads and webinars.
- Strong earning potential through a performance-led compensation structure.
- A high-ownership environment with direct access to leadership and cross-functional teams.
Send your resume and complete answers to the mandatory screening questions to
[email protected] Please use the subject line:
Sales Director – US Application.
Valasys Media is an equal opportunity employer. Employment decisions are based on qualifications, business requirements and demonstrated ability to perform the role, without discrimination on any legally protected basis.
