Company: InvestoXpert Advisors Pvt Ltd
Location: Noida-136
Role: Onsite | 6 days working
HR: Parul Sonik 7290002337
Key Responsibilities:
-Strategy Development: Develop and execute a comprehensive PPC strategy, aligning with the company's marketing goals and specific project objectives.
-Team Management: Lead, mentor, and manage a team of PPC specialists, providing guidance, training, and performance evaluations to ensure the team excels in promoting real estate properties.
-Campaign Management: Plan, create, and oversee PPC campaigns tailored to the real estate market, including both residential and commercial properties, to drive targeted traffic, leads, and conversions.
-Keyword Research: Conduct thorough keyword research, understanding real estate market trends and buyer behavior to identify high-potential keywords and optimize campaigns accordingly.
-Budget Management: Effectively manage PPC budgets for real estate projects, ensuring cost-effective campaign performance and maximizing return on investment (ROI).
-Performance Analysis: Regularly analyze campaign performance data, draw actionable insights, and make data-driven adjustments to improve campaign performance, such as optimizing for lead generation and property inquiries.
-Ad Copy and Creative Optimization: Collaborate with the creative team to develop compelling ad copy and creatives that showcase the unique selling points of real estate properties.
-Competitive Analysis: Stay informed about real estate market dynamics and competitor strategies, adjusting PPC efforts to maintain a competitive edge in promoting properties.
-Reporting: Generate regular reports on key performance metrics for real estate campaigns and present findings to the management team, highlighting the impact on property sales and client satisfaction.
Qualifications:
-Bachelor's degree in marketing, business, or a related field (Master's degree preferred).
-Proven experience in PPC campaign management with experience in a leadership role within various sectors.
-Deep knowledge of PPC platforms (e.g., Google Ads, Bing Ads, Facebook Ads) and bid management tools, with a clear understanding of real estate keywords and market dynamics.
-Strong analytical skills and the ability to leverage data-driven insights to make informed decisions.
-Proficiency in using analytics and reporting tools, especially as they relate to real estate marketing.
-Excellent communication and leadership skills to effectively manage and inspire a team.
Benefits:
-Competitive salary and performance-based bonuses
-Health insurance
-Professional development opportunities
-Collaborative and dynamic work environment
-Opportunities to work on exciting and high-profile real estate projects
Job Type: Full-time
Job Type: Full-time
Pay: ₹35,000.00 - ₹50,000.00 per month
Benefits:
Experience:
- total work: 2 years (Preferred)
Work Location: In person