Appsysco Solutions is looking for a talented and growth-oriented SEO & Google Ads Specialist to join our team. The ideal candidate will have 2-4 years of experience in SEO and Google Ads, with a strong understanding of search engine optimization, paid advertising, lead generation, and website performance.
In this role, you will be responsible for improving organic search visibility, managing Google Ads campaigns, increasing website traffic, and generating high-quality leads for clients across the USA, Canada, Australia, and UAE.
Key Responsibilities
SEO Responsibilities
- Perform keyword research and competitor analysis.
- Execute On-Page SEO optimization, including meta tags, content optimization, internal linking, and schema implementation.
- Conduct Technical SEO audits and recommend improvements.
- Monitor website rankings, organic traffic, and SEO performance.
- Optimize Google Business Profiles (GBP) and manage Local SEO campaigns.
- Work with content teams to develop SEO-focused content strategies.
- Identify and resolve website SEO issues using Google Search Console and SEO tools.
- Stay updated with Google's latest algorithm updates and SEO best practices.
Google Ads Responsibilities
- Manage and optimize Google Ads campaigns, including Search, Display, and Performance Max.
- Conduct keyword research and develop campaign structures.
- Monitor campaign performance and optimize for Leads, CPA, CTR, and ROAS.
- Create compelling ad copy and landing page recommendations.
- Implement and monitor conversion tracking using GA4 and Google Tag Manager.
- Analyze campaign performance and provide actionable insights.
- Generate weekly and monthly performance reports.
Required Skills & Qualifications
- 2-4 years of experience in SEO and Google Ads.
- Strong understanding of On-Page SEO, Technical SEO, and Local SEO.
- Hands-on experience with Google Ads campaign management and optimization.
- Experience using Google Analytics 4 (GA4), Google Search Console, and Google Tag Manager (GTM).
- Familiarity with SEO tools such as Ahrefs, SEMrush, Moz, or similar platforms.
- Strong analytical, reporting, and problem-solving skills.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects and client accounts simultaneously.
Preferred Skills
- Experience working with international clients.
- Knowledge of AI SEO, AEO (Answer Engine Optimization), and Local SEO strategies.
- Experience with Looker Studio reporting.
Why Join Digital Minds?
- Work with international clients across multiple industries.
- Opportunity to manage high-impact SEO and Google Ads campaigns.
- Continuous learning and career growth opportunities.
- Performance-based incentives.
- Friendly, collaborative, and growth-focused work environment.
Pay: ₹30,000.00 - ₹40,000.00 per month
Work Location: In person
