We are looking for an experienced and result-oriented B2B Sales Head to lead our institutional and wholesale sales business. The ideal candidate must currently be working with an ice cream company and have a proven track record in driving B2B sales, expanding distribution networks, and managing key institutional accounts.
Key Responsibilities
- Develop and execute the B2B sales strategy to achieve revenue and growth targets.
- Drive sales across HoReCa (Hotels, Restaurants & Cafés), Modern Trade, General Trade, Catering, Corporate, Educational Institutions, and other institutional channels.
- Identify and onboard new distributors, wholesalers, dealers, and institutional clients.
- Build and maintain strong relationships with key customers to ensure long-term business partnerships.
- Lead, mentor, and manage the B2B sales team to achieve monthly and annual sales targets.
- Monitor market trends, competitor activities, pricing, and customer requirements.
- Collaborate with Operations and Supply Chain teams to ensure timely product availability and efficient cold-chain execution.
- Negotiate commercial terms, contracts, and pricing with key accounts.
- Prepare sales forecasts, MIS reports, and business performance reviews for management.
- Ensure timely collections and maintain healthy receivables.
- Identify new business opportunities and expansion markets.
Required Qualifications
- Bachelor's degree in Business, Marketing, or a related field (MBA preferred).
- 8–15 years of experience in B2B Sales within the Ice Cream industry is mandatory.
- Candidate must currently be employed with an Ice Cream company.
- Strong network with distributors, institutional buyers, HoReCa, and retail chains.
- Demonstrated success in achieving and exceeding sales targets.
- Strong leadership, negotiation, and relationship management skills.
- Excellent analytical, communication, and presentation abilities.
- Willingness to travel extensively.
Preferred Candidate Profile
- Currently working with a leading Ice Cream/Frozen Dessert company.
- Strong understanding of cold-chain distribution and frozen product logistics.
- Experience in launching products and expanding into new markets.
- Entrepreneurial mindset with the ability to build and scale B2B sales operations.
Pay: ₹150,000.00 - ₹200,000.00 per month
Experience:
- Icecream: 5 years (Required)
- B2B Sales: 7 years (Required)
Work Location: In person
