Write copy / creative content for different media – digital (App, FB, Twitter, blogs, etc) and offline (newspaper ads, billboards, leaflets, packaging).
Develop creative ideas and concepts in partnership with the design and digital team.
Collaborate with designers to breathe life into the drafted concepts based on the client’s requirements/inputs.
Keep up with the latest trends in communications and adapt them to suit brand needs.
Analyze the success of concepts and copies and modify strategies based on results.
Participate in strategic brainstorming, campaign development, creative brief development, and creative execution.
Manage digital platforms and promote ideas through digital strategies.