### Job Role
We are looking for a Marketing Manager responsible for generating student leads through on-ground marketing activities, managing promoter teams, and driving local brand awareness initiatives.
Key Responsibilities
* Plan and execute on-ground lead generation campaigns
* Manage and supervise a team of on-ground promoters
* Conduct college visits, seminars, workshops, and awareness drives
* Handle kiosks, flyer distribution, hoardings, and local branding activities
* Build partnerships with colleges, coaching institutes, and communities
* Monitor daily promoter activities, lead collection, and reporting
* Coordinate promotional events and career guidance sessions
* Work closely with counseling and sales teams for lead follow-ups and conversions
Requirements
* Experience in marketing, field sales, or education marketing
* Experience in handling field teams/promoters
* Strong communication, leadership, and execution skills
* Target-oriented and proactive mindset
* Ability to manage outdoor marketing operations efficiently
* Basic knowledge of digital marketing is a plus
KPI
* Monthly lead generation targets
* Promoter team productivity and activity tracking
* Walk-ins and event conversions
* Partnership tie-ups and activations
* Brand visibility and campaign execution efficiency
Pay: ₹15,000.00 - ₹25,000.00 per month
Work Location: In person
