Here's a professional Job Description (JD) for a Digital Marketing Executive with 2 years of experience.
Job Title: Digital Marketing Executive (2+ Years Experience)
Location: [Your Location]
Experience: 2+ Years
Employment Type: Full-Time
Job Summary
We are looking for a creative and result-oriented Digital Marketing Executive with at least 2 years of experience to plan, execute, and optimize online marketing campaigns. The ideal candidate should have strong knowledge of social media marketing, Meta Ads, Google Ads, SEO, content marketing, and campaign analytics.
Key Responsibilities
- Plan and execute digital marketing campaigns across multiple platforms.
- Manage social media accounts (Instagram, Facebook, LinkedIn, YouTube, etc.).
- Create monthly content calendars and campaign strategies.
- Run and optimize Meta Ads (Facebook & Instagram).
- Plan and manage Google Ads campaigns (Search, Display, Performance Max).
- Monitor campaign performance and prepare weekly/monthly reports.
- Perform keyword research and implement on-page and off-page SEO strategies.
- Coordinate with graphic designers and video editors for marketing creatives.
- Generate leads through digital marketing campaigns.
- Manage email and WhatsApp marketing campaigns.
- Track website performance using Google Analytics and Google Search Console.
- Stay updated with the latest digital marketing trends and platform updates.
Required Skills
- Minimum 2 years of experience in Digital Marketing.
- Strong knowledge of:
- Meta Ads Manager
- Google Ads
- SEO (On-page & Off-page)
- Google Analytics (GA4)
- Google Search Console
- Social Media Marketing
- Content Marketing
- Lead Generation
- Experience with Canva or Adobe Creative Suite is an advantage.
- Basic knowledge of WordPress is preferred.
- Excellent communication and copywriting skills.
- Strong analytical and problem-solving abilities.
Qualifications
- Any Degree
- Digital Marketing Certificate, Google Ads Certification are added advantage.
Preferred Qualities
- Creative thinker with attention to detail.
- Ability to manage multiple projects simultaneously.
- Strong organizational and time-management skills.
- Team player with a proactive attitude.
- Ability to work under deadlines.
Pay: ₹15,000.00 - ₹18,000.00 per month
Work Location: In person
