Junior Digital Marketing Executive
Location: Thane West, Maharashtra
Work Location: In Person
Job Type: Full-time
Experience: 1–3 years preferred; freshers with strong skills may apply
Salary: ₹15,000 – ₹27,000 per month
Department: Digital Marketing
About the Role
MasterTech Web Applications is looking for a proactive and detail-oriented Junior Digital Marketing Executive to support our digital marketing activities across social media, SEO, content marketing, blogs, website content, and LinkedIn.
The ideal candidate should have a strong interest in digital marketing and be comfortable working on both creative and analytical tasks, including content planning, keyword research, social media management, blog creation, website optimization, competitor research, and basic performance reporting.
This is a hands-on opportunity for someone who wants to develop practical experience across multiple areas of organic digital marketing.
Key Responsibilities
- Plan, create, schedule, and publish social media content for company and client accounts.
- Develop content ideas, captions, hashtags, content themes, and basic social media posts.
- Assist with managing and growing LinkedIn profiles and company pages, including content publishing and targeted engagement.
- Research and suggest relevant blog topics based on keywords, competitors, industry trends, and search intent.
- Create blog outlines, content briefs, and SEO-friendly content.
- Assist with proofreading, formatting, internal linking, image placement, and publishing blogs through WordPress or other CMS platforms.
- Conduct basic keyword research and competitor analysis using SEO tools.
- Assist with on-page SEO activities, including meta titles, meta descriptions, headings, URLs, alt text, internal links, and content optimization.
- Support basic off-page SEO activities such as outreach coordination, backlink tracking, and directory submissions.
- Assist in updating website pages, service pages, landing pages, case studies, and other marketing content.
- Coordinate with designers, writers, developers, and internal team members to complete digital marketing activities on time.
- Monitor website, SEO, blog, and social media performance using tools such as Google Analytics and Google Search Console.
- Prepare basic weekly and monthly reports on traffic, rankings, content performance, social media engagement, and completed activities.
- Research competitors, industry trends, content formats, and new digital marketing opportunities.
- Maintain content calendars and ensure consistent publishing across relevant platforms.
- Support other day-to-day digital marketing activities as required.
Requirements
- Bachelor's degree in Marketing, Business, Communications, Media, IT, or a related field.
- 1–3 years of experience in digital marketing, SEO, content marketing, social media, or a related field is preferred.
- Freshers with strong digital marketing, writing, SEO, or social media skills may also apply.
- Good written and verbal communication skills.
- Basic understanding of SEO, keyword research, on-page optimization, and content marketing.
- Basic understanding of social media platforms and content formats.
- Ability to research topics, identify content opportunities, and generate practical content ideas.
- Good attention to detail and ability to manage multiple tasks.
- Comfortable working with internal teams, clients, designers, writers, and developers.
- Willingness to learn new digital marketing tools and techniques.
Preferred Skills
- Experience with WordPress or another CMS.
- Familiarity with Google Analytics and Google Search Console.
- Familiarity with SEO tools such as Ahrefs, SEMrush, Moz, Ubersuggest, or similar tools.
- Basic Canva skills.
- Good knowledge of LinkedIn content and engagement practices.
- Basic understanding of HTML/CSS for website content formatting is a plus.
- Experience with Google Sheets, Google Docs, or project management tools.
- Prior internship or experience in SEO, blog writing, content marketing, or social media management is an advantage.
What You Will Learn
- Practical SEO and organic search marketing
- Keyword research and competitor analysis
- Blog and content marketing
- Social media and LinkedIn marketing
- Website content optimization
- Google Analytics and Google Search Console
- Content planning and reporting
- Digital marketing tools and workflows
- Working with clients and cross-functional teams
Benefits
- Paid sick time
- Paid time off
- Hands-on experience across SEO, content marketing, social media, and website optimization
- Opportunity to work on real client and company digital marketing projects
- Learning and growth opportunities in a practical agency-style environment
Pay: ₹15,000.00 - ₹27,000.00 per month
Benefits:
- Paid sick time
- Paid time off
Application Question(s):
- Are you comfortable working from the office in Thane West, Maharashtra?
- What is your notice period or earliest possible joining date?
- Do you have a portfolio? If yes, please share the URL.
- Have you worked on social media content, blog creation, SEO, or website content before? Please briefly describe your experience.
- Have you published blogs, created content briefs, or optimized website content for SEO?
- Which digital marketing tools have you used? Please mention at least 5 tools you have hands-on experience with
- What is your current or most recent in-hand monthly salary?
- Are you comfortable committing to a 16-month employment bond with the company?
Work Location: In person