Job Description:
We are hiring a Digital Marketing Strategist (4–5 years of experience) for a brand-new resort
Key Responsibilities:
1. Experience or knowledge in the hospitality industry is preferred.
2. Target audience database management and lead generation.
3. Brand expansion across Pan India.
4. Online banner marketing.
5. Social media marketing.
6. Content marketing.
Job Details:
Full-time, work-from-office role near Devanahalli Airport.
Immediate joining preferred.
Salary as per industry standards.
5 acres of 50 rooms
11 villas
5 rowhouse
Location Budigere
15 mins drive to Bangalore International Airport, Bangalore
– Sree Raaga Resorts.
About the Resort:
The resort features a 4000sq. ft. corporate workspace, suitable for co-working or office use on a plug-and-play basis. It also has a convention hall ideal for corporate events, weddings, and private parties.
Potential target audience, Wedding, Engagement, Birthday party, corporate events
A Digital Marketing Strategist for Sree Raaga Resort should be responsible for generating bookings, building the brand, and driving revenue through digital channels.
Job Title - Digital Marketing Strategist – Sree Raaga Resort
Key Responsibilities
· Develop and execute the resort's digital marketing strategy.
· Generate leads and bookings for weddings, corporate events, day outings, staycations, and family functions.
· Manage social media platforms (Instagram, Facebook, LinkedIn, YouTube, and Google Business Profile).
· Plan and run Meta (Facebook & Instagram) and Google Ads campaigns.
· Improve the resort website's SEO and search rankings.
· Create monthly content calendars, reels, photos, blogs, and promotional campaigns.
· Coordinate professional photography and videography for events and promotions.
· Manage influencer collaborations and partnerships.
· Build and manage email and WhatsApp marketing campaigns.
· Monitor online reviews and maintain the resort's digital reputation.
· Track campaign performance and present weekly and monthly analytics reports.
· Work closely with the sales and events teams to convert leads into confirmed bookings.
Skills Required
· 3–5 years of experience in hospitality, travel, or real estate marketing.
· Strong knowledge of Meta Ads, Google Ads, SEO, Google Analytics, and social media marketing.
· Experience with Canva, Adobe Creative Suite, or similar design tools.
· Excellent copywriting and communication skills.
· Understanding of lead generation and CRM systems.
· Key Performance Indicators (KPIs)
· Monthly qualified leads generated.
· Wedding and event bookings.
· Room booking growth.
· Return on Ad Spend (ROAS).
· Website traffic and conversion rate.
· Social media engagement and follower growth.
· Cost per lead (CPL).
· Customer review ratings and online reputation.
Ideal Candidate
A creative and data-driven marketer who understands the hospitality industry and can position Sree Raaga Resort as a preferred destination for:
Weddings and receptions
Corporate offsites and team outings
Family celebrations and birthdays
Weekend staycations
Restaurant and bar experiences
Day outings and leisure events
The role should be measured by one primary outcome: increasing qualified enquiries and converting them into profitable bookings while strengthening the Sree Raaga Resort brand.
Pay: From ₹30,000.00 per month
Work Location: In person
