Betsubara is a consulting firm that helps businesses build products and brands that consumers genuinely love. We are looking for a creative individual who can shape our brand!
Responsibilites:
- Help define, refine, and evolve the Betsubara brand identity.
- Develop and maintain the brand playbook, including visual guidelines, typography, color systems, imagery, and brand assets.
- Design visual content for the website and across all social media platforms.
- Create presentations, pitch decks, reports, marketing collateral, and other digital assets.
- Assist in planning, designing, and executing social media content.
- Research branding trends, consumer psychology, visual communication, and design best practices.
- Create mood boards, creative concepts, and visual directions for campaigns and new initiatives.
- Work closely with the founder to bring new ideas to life and strengthen the company's visual identity.
- Other duties as assigned
We are looking for someone with:
- A strong eye for typography, composition, spacing, and visual hierarchy.
- A solid understanding of color theory, branding, and design fundamentals.
- Curiosity about consumer psychology and what makes brands memorable.
- Exceptional attention to detail
- Proficiency in Figma, Adobe Creative Suite, Canva, or similar design tools.
- Basic understanding of content creation for LinkedIn, Instagram, and other digital platforms.
- A willingness to learn, experiment, take full ownership, and contribute ideas.
Why Build With Us?
- Work directly with a founder who has spent years building products, brands, and consumer experiences for leading FMCG companies, and learn what it takes to create brands that people genuinely love
- Play a key role in building the brand from the ground up, where your ideas can have a real impact.
- Be part of a young, ambitious, and collaborative team that values innovation, brainstorming, experimentation, and creative thinking.
- Gain hands-on experience in branding, visual identity, consumer psychology, marketing, and digital content creation.
- Own meaningful projects instead of simply executing tasks.
- Build a portfolio filled with real-world work that demonstrates strategic thinking alongside design skills.
- Learn in a fast-paced environment where curiosity, initiative, and continuous learning are encouraged.
Bonus points if you:
- Love studying great brands and visual identities.
- Notice packaging, websites, presentations, menus, and branding details wherever you go.
- Follow design-led companies and stay updated with design trends.
- Have experience with motion graphics, illustration, photography, or video editing.
We are looking for someone who obsesses over details, asks "why" before designing, and believes that great brands are built through consistency, psychology, storytelling, and thoughtful design.
If you are excited about helping build Betsubara into a memorable brand, we would love to hear from you.
Freelance designers with strong portfolios are also encouraged to apply.
Pay: From ₹5,000.00 per month
Work Location: Hybrid remote in Gurugram, Haryana (Gurugram)