About the Role:
We're looking for a growth-focused individual who can help us increase brand awareness, website traffic, and inbound leads through YouTube and Reddit. This role is ideal for someone who enjoys creating content, engaging with online communities, and experimenting with organic growth strategies.
Key Responsibilities:
YouTube Growth
- Leverage our existing knowledge base (blogs, case studies, AI workflows, whitepapers, and other content) to create engaging YouTube videos.
- Plan, script, and coordinate the production of educational and product-focused video content.
- Optimize videos for YouTube SEO, including titles, descriptions, thumbnails, chapters, and playlists.
- Repurpose existing content into Shorts and long-form videos.
- Track channel performance and continuously improve content based on analytics.
- Drive qualified website traffic and generate inbound interest through YouTube content.
Reddit Growth
- Identify relevant subreddits related to AI, automation, SaaS, healthcare, and other target industries.
- Participate in community discussions by providing genuine, value-driven responses without spamming.
- Build credibility within communities and position the company as a trusted resource.
- Identify opportunities to naturally introduce our products, case studies, blogs, and services where appropriate.
- Generate qualified leads and website visits through community engagement.
- Stay updated with subreddit rules, trends, and best practices to maximize engagement.
Requirements:
- 0–12 months of experience in content marketing, community management, social media marketing, or digital marketing.
- Strong written English and research skills.
- Basic understanding of YouTube SEO and content optimization.
- Familiarity with Reddit communities and platform etiquette.
- Ability to convert technical content into simple, engaging videos and discussions.
- Self-driven, analytical, and eager to experiment with new growth ideas.
Preferred Skills:
- Experience with AI tools such as ChatGPT, Claude, or Gemini.
- Familiarity with Canva, Premiere Pro, or similar video editing tools.
- Understanding of B2B SaaS, AI, or technology products.
- Basic knowledge of Google Analytics, Search Console, and YouTube Analytics.
Pay: ₹15,000.00 - ₹22,000.00 per month
Work Location: In person
