Job Summary:
We are looking for a motivated and creative Digital Marketing Executive to manage digital marketing campaigns across various online channels. The ideal candidate should have knowledge of SEO, social media, paid advertising, email marketing, and analytics to help achieve business growth.
Key Responsibilities:
- Plan and execute digital marketing campaigns across multiple platforms.
- Manage social media accounts and create engaging content.
- Optimize website content for SEO to improve search engine rankings.
- Run and monitor paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.).
- Create and manage email marketing campaigns.
- Analyze campaign performance using tools such as Google Analytics and prepare reports.
- Conduct keyword research and competitor analysis.
- Coordinate with designers, content writers, and developers to execute marketing initiatives.
- Monitor industry trends and recommend new digital marketing strategies.
- Generate leads and improve online customer engagement.
Required Skills:
- Knowledge of SEO, SEM, PPC, social media marketing, and email marketing.
- Experience with Google Analytics, Google Ads, and Meta Ads Manager.
- Basic understanding of content marketing and copywriting.
- Strong analytical and problem-solving skills.
- Excellent communication and organizational skills.
- Proficiency in Microsoft Excel and presentation tools.
- Ability to manage multiple projects and meet deadlines.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 1–3 years of experience in digital marketing (entry-level roles may also be considered).
- Certifications in Google Ads, Google Analytics, or Meta Blueprint are an advantage.
Preferred Tools:
- Google Analytics (GA4)
- Google Ads
- Meta Ads Manager
- Google Search Console
- SEMrush or Ahrefs
- Canva or Adobe Creative Suite
- Mailchimp or similar email marketing platforms
- WordPress or other CMS platforms
This job description can be tailored for a fresher, experienced professional, or a specific industry such as e-commerce, IT, healthcare, or education.
Pay: ₹30,000.00 - ₹50,000.00 per month
Benefits:
Work Location: In person
