Job Description: Social Media Marketing (SMM) Trainer
Position Overview:
CDA Digital Marketing Academy is seeking an experienced and passionate Social Media Marketing (SMM) Trainer to join our team. The SMM Trainer will be responsible for educating and mentoring students on effective social media marketing strategies, tools, and best practices. This role involves developing training programs, creating practical exercises, evaluating student performance, and providing ongoing guidance throughout the 4-month digital marketing course.
Key Responsibilities:Training and Instruction
- Design and deliver engaging SMM training sessions covering key platforms such as Facebook, Instagram, LinkedIn, Twitter and YouTube .
- Teach strategies for social media content creation, audience engagement, analytics, and campaign optimization.
- Demonstrate the use of social media tools like Hootsuite, Buffer, Canva, and platform-specific advertising tools.
Program Development
- Create and maintain comprehensive training materials, including presentations, handouts, and practical exercises.
- Develop real-world projects and assignments to help students gain hands-on experience in creating and managing social media campaigns.
Mentorship and Support
- Provide one-on-one mentoring to students, addressing their doubts and queries.
- Guide learners in creating professional social media strategies for various industries.
- Offer constructive feedback to help students improve their skills and confidence.
Assessment and Feedback
- Evaluate student performance through assignments, projects, and assessments.
- Provide detailed feedback to students on their progress and areas for improvement.
- Identify and address common challenges faced by students in understanding SMM concepts.
Staying Current
- Keep up-to-date with the latest trends, tools, and best practices in social media marketing.
- Incorporate industry updates and case studies into the training program.
Qualifications and Skills Required:
- Educational Background: Bachelor's degree in a related field.
- Experience:
- Minimum of 1 year of experience preferred in social media marketing or as an SMM trainer.
- Proven experience managing social media campaigns for brands or businesses.
- Technical Skills:
- Proficiency in social media platforms, tools, and analytics.
- Knowledge of paid advertising strategies and campaign management on social media.
- Soft Skills:
- Excellent communication and presentation skills.
- Strong organizational abilities and attention to detail.
- Ability to simplify complex concepts and inspire learners.
Why Join Us?
- Be part of a leading academy shaping future digital marketing professionals.
- Work in a collaborative and innovative learning environment.
- Opportunities for professional growth and skill development.
Location: Kochi and Kozhikode
Employment Type: Full-Time
Join CDA Digital Marketing Academy and help students master the art of social media marketing to achieve success in the digital world!
Job Types: Full-time, Permanent
Pay: Up to ₹35,000.00 per month
Benefits:
Work Location: In person
