Job Overview:
This role involves recruiting and managing partners, agents, brokers, distributors and generating leads, supporting customer acquisition, and ensuring seamless loan processing. The ASM will play a key role in achieving sales targets, expanding channel networks, ensuring compliance, and maintaining strong relationships with internal and external stakeholders.
Key Responsibilities:
1. Sales Target Achievement
Achieve and exceed monthly, quarterly, and annual sales targets for home loan products across channels.
Drive lead generation, conversion, and timely processing of applications in coordination with partners.
2. Channel Partner Management
Recruit, onboard, and manage a strong network of partners, agents and distributors.
Conduct training and upskilling sessions to enhance product knowledge, process awareness, and compliance adherence.
Regularly engage with partners to ensure productivity and business alignment.
3. Lead Generation & Conversion
Collaborate with both channels to generate high-quality leads and support partners to convert them into successful disbursals.
Monitor performance metrics like lead-to-login and login-to-disbursal ratios, and take action to improve conversion efficiency.
4. Relationship Management
Maintain long-term, productive relationships with partners to drive consistent business.
Support partners in handling customer interactions and resolving issues efficiently.
5. Market Development & Strategy
Analyze regional trends, competitor activities, and partner performance to develop market penetration strategies.
Identify new opportunities to grow home loan business in untapped areas or through new partners.
6. Compliance & Risk Mitigation
Ensure all applications and customer documentation comply with internal policies and regulatory norms.
Monitor partner adherence to compliance and mitigate operational or reputational risks.
7. Internal Coordination
Collaborate with Credit, Operations, and Marketing teams to streamline processes, reduce turnaround time, and enhance customer satisfaction.
Contribute to the development of partner engagement campaigns or regional sales initiatives.
8. Reporting & Analysis
Provide accurate and timely reports on sales pipeline, partner performance, market insights, and challenges.
Track KPIs and suggest course-corrective actions as required.
Job LocationsGurgaonBangaloreNew DelhiNoidaRequired Skillsbusiness developmentChannel Partner ManagementChannel Sales ManagementCompliance ManagementCredit Policy KnowledgeFinancial ServicesHome Loan ProductsLead GenerationMarket AnalysisSales Forecasting
Pay: ₹500,000.00 - ₹700,000.00 per year
Application Question(s):
- Do you have 4 years of experience in Home loans/LAP?
*
Do you have min 1 years of experience in team handling? If yes, what is the team size you're handling?
- What is the monthly business you're doing individually and with the team? (Mention the amount in lakhs/Cr)
- Would you be able to onboard or bring along an existing team of 5–6 Relationship Managers if you join in an Area Sales Manager role?
- What is your source of leads? Is it Open Market/DSA or Branch Banking?
Education:
Experience:
- banking/fintech: 4 years (Required)
Work Location: In person
