SEO Specialist – Organic Lead Generation
Job Title: SEO Specialist – Organic Lead Generation
Location: Gurugram
Job Type: Full-Time
Work Mode: Initial 2 months Work From Office (Onsite), followed by a Hybrid work model.
Experience Required: 6–7 Years
Job Summary
We are looking for a results-driven SEO Specialist with proven experience in driving qualified organic lead generation for B2B SaaS products. The ideal candidate should have expertise in Technical SEO, On-Page and Off-Page SEO, keyword strategy, and SEO analytics, with a strong focus on increasing high-intent organic traffic and generating measurable business outcomes.
Key Responsibilities
- Develop and execute end-to-end SEO strategies to increase qualified organic leads.
- Conduct keyword research focused on commercial and high-intent search terms.
- Perform technical SEO audits and implement optimization recommendations.
- Optimize website architecture, internal linking, metadata, schema markup, and Core Web Vitals.
- Build content clusters, pillar pages, landing pages, comparison pages, and case studies to improve topical authority.
- Collaborate with content, design, and development teams to create SEO-optimized content.
- Execute ethical link-building campaigns through guest posting, outreach, and digital PR.
- Monitor SEO performance using Google Analytics 4, Google Search Console, Ahrefs, SEMrush, Screaming Frog, Google Tag Manager, and other SEO tools.
- Track keyword rankings, organic traffic, conversion rates, and lead generation performance.
- Conduct competitor analysis and identify growth opportunities.
- Prepare weekly and monthly SEO performance reports with actionable insights.
Required Skills
- 6–7 years of experience in SEO with a strong focus on organic lead generation.
- Expertise in On-Page, Off-Page, and Technical SEO.
- Hands-on experience with Google Analytics 4 (GA4), Google Search Console, Ahrefs, SEMrush, Screaming Frog, and Google Tag Manager.
- Strong understanding of keyword intent, E-E-A-T, schema markup, Core Web Vitals, and website architecture.
- Experience creating SEO strategies for B2B SaaS products.
- Knowledge of HTML, CSS, JavaScript, and Conversion Rate Optimization (CRO).
- Excellent analytical, communication, and stakeholder management skills.
Preferred Qualifications
- Experience in B2B SaaS, HR Tech, AI, Productivity Software, or Cybersecurity domains.
- Experience with International SEO (US, UK, Europe, Middle East, and APAC).
- Familiarity with WordPress or other CMS platforms.
- Experience using AI tools such as ChatGPT for SEO research and workflow automation.
What We're Looking For
- Data-driven and ROI-focused mindset.
- Proven track record of generating qualified organic business leads.
- Ability to own SEO strategy end-to-end.
- Self-motivated, proactive, and accountable.
- Ability to thrive in a fast-paced product environment.
Why Join Us?
- Work on innovative AI-powered SaaS products.
- Opportunity to build SEO strategy from the ground up.
- Exposure to global B2B markets.
- Collaborative work environment with excellent growth opportunities.
Pay: ₹800,000.00 - ₹1,000,000.00 per year
Application Question(s):
- How many years of Experience do you a as SEO Specialist ?
- How many years of Experience do you have on organic Lead Generation ?
Work Location: In person
