Copywriter
Location: Pune, Maharashtra
Job Type: Full-time
Experience: 2–3 Years
About the Role
We are looking for a creative and passionate Copywriter to create compelling content that connects with our audience and strengthens our brand presence. The ideal candidate should have excellent writing skills, a creative mindset, and experience in developing content for digital marketing, social media, websites, advertising campaigns, and promotional materials.
Key Responsibilities
- Write engaging copy for social media, websites, blogs, email campaigns, and digital marketing.
- Develop product descriptions, promotional content, and brand communication.
- Create compelling ad copies, campaign taglines, brochures, banners, packaging content, and marketing collateral.
- Collaborate with the marketing and design teams to execute creative campaigns.
- Maintain a consistent brand tone and voice across all communication channels.
- Proofread and edit content to ensure accuracy, clarity, and quality.
- Conduct market and competitor research to create relevant and impactful content.
- Develop content for customer communication, newsletters, and promotional campaigns.
- Optimize website and blog content using SEO best practices.
- Manage multiple content projects while meeting deadlines.
Required Skills
- Excellent written and verbal communication skills.
- Strong creative writing, storytelling, and editing abilities.
- Experience in content writing, copywriting, and brand communication.
- Knowledge of SEO, content optimization, and digital marketing.
- Understanding of social media platforms and performance marketing content.
- Strong attention to detail and proofreading skills.
- Ability to work independently and collaboratively in a fast-paced environment.
- Familiarity with AI writing tools is an added advantage.
Qualifications
- Bachelor's degree in English, Journalism, Mass Communication, Marketing, Advertising, or a related field.
- 2–3 years of experience in Copywriting, Content Writing, or Digital Marketing.
- Strong portfolio showcasing marketing campaigns, social media content, website copy, or advertising content.
Preferred Industry Experience
Candidates with experience in FMCG, Food & Beverage, Retail, D2C Brands, E-commerce, Advertising Agencies, or Digital Marketing Agencies will be preferred.
Why Join Us?
- Work on exciting branding and marketing campaigns.
- Collaborative and creative work environment.
- Opportunity to build impactful brand communication.
- Career growth and learning opportunities.
Pay: ₹25,000.00 - ₹30,000.00 per month
Work Location: In person
