Responsibilities of Digital Marketing Executive
To prepare a strategy/plan for digital marketing
Create and design content for marketing
Ensure branding and lead generation campaigns yield satisfactory results
Team Handling experience of 4-5 Interns would be preferred
Assist in the formulation of strategies to build a lasting digital connection with consumers
Plan and monitor the ongoing company presence on social media (Twitter, Facebook, etc.)
Launch optimized online adverts through Google Adwords, Facebook Ads, etc. to increase company and brand awareness
Be actively involved in SEO efforts (keyword, image optimization etc.)
Prepare online newsletters and promotional emails and organize their distribution through various channels
Provide creative ideas for content marketing and update the website
Collaborate with designers to improve user experience
Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)
Acquire insight into online marketing trends and keep strategies up-to-date
Schema Mark Up / W3C Validation experience is preferred
Requirements of Digital Marketing Executive
Skills :
B2C social media, Google Adwords, email campaigns, SEO/SEM, etc.
Perfect understanding of web analytics tools.
Experience and skills in creative content writing
Critical thinking and an analytical mindset
Excellent interpersonal and communication skills
Other Information
Industry – IT Software Solution Services
Note:- Entry-level candidates are welcome to apply for an internship opportunity. This internship program spans a duration of 6 months, with the potential for successful candidates to transition into a full-time position for a subsequent period of 18 months.
Bachelor Degree, Certificate, Diploma