Performance Marketing Specialist
Company: Kelevo Software Private Limited
Location: Noida (On-site)
Job Type: Full-time
Experience: 2–4 Years
Job Summary
Kelevo Software Private Limited is looking for a Performance Marketing Specialist to drive qualified B2B lead generation and optimize paid digital campaigns across multiple platforms. The ideal candidate should have hands-on experience managing performance marketing campaigns and a strong analytical mindset.
Key Responsibilities
- Plan, execute, and optimize campaigns across Google Ads, Meta Ads, and LinkedIn Ads.
- Generate qualified B2B leads for IT services and Zoho solutions.
- Monitor campaign performance and optimize ROI, ROAS, CPL, and conversions.
- Manage tracking using GA4, GTM, Meta Pixel, Conversion API, and UTM parameters.
- Create remarketing audiences and improve landing page performance through A/B testing.
- Analyze campaign data and prepare performance reports.
- Work closely with the sales team to improve lead quality.
Requirements
- 2–4 years of experience in Performance Marketing.
- Hands-on experience with:
- Google Ads (Search, Display, Performance Max, YouTube)
- Meta Ads Manager
- LinkedIn Campaign Manager
- Google Analytics 4 (GA4), GTM, Search Console, and Looker Studio
- Strong understanding of conversion tracking, CRO, remarketing, and SEO fundamentals.
- Excellent analytical and communication skills.
Why Join Us?
- Opportunity to work on high-impact B2B marketing campaigns.
- Collaborative and growth-oriented work environment.
- Career development opportunities.
Work Location: Noida (On-site)
Job Type: Full-time
Pay: ₹20,000.00 - ₹40,000.00 per month
Education:
Experience:
- Digital marketing: 2 years (Preferred)
- total work: 2 years (Preferred)
Work Location: In person
