Company: SEVORA
Position: Revenue & Growth Manager
Department: Revenue & Growth
Location: Kolkata, India
Employment Type: Full-time
Experience: 4–7 years
Reports to: Founder & CEO
About SEVORA
SEVORA is a premium fashion technology platform focused on making premium fashion more accessible through curated discovery, personalised shopping, Try At Home and fast delivery.
As we scale our customer base and revenue, we are looking for a commercially driven Revenue & Growth Manager to build and manage SEVORA's customer acquisition, sales, conversion and retention engine.
This is a hands-on revenue ownership role for someone who can combine strategy, sales, growth, analytics and team management to deliver measurable business results.
Role Overview
The Revenue & Growth Manager will be responsible for driving new customer acquisition, sales conversion, revenue growth and customer retention across digital and offline channels.
The role will work across:
Customer Acquisition → Lead Generation → Sales → Try At Home → Conversion → Repeat Purchase
The ideal candidate will be comfortable building processes from the ground up, managing teams, testing new growth channels and taking ownership of commercial targets.
Key Responsibilities1. Revenue & GMV Growth
- Own monthly, quarterly and annual revenue/GMV targets.
- Develop revenue plans and channel-wise targets.
- Monitor daily and weekly revenue performance.
- Identify revenue gaps and implement corrective actions.
- Improve AOV, order frequency, conversion and customer LTV.
- Develop strategies to improve overall revenue and contribution margin.
2. Customer Acquisition
- Develop and execute customer acquisition strategies across digital and offline channels.
- Work closely with the Performance Marketing team to optimise Meta, Google and other paid channels.
- Identify and develop new acquisition channels.
- Evaluate channels based on CAC, conversion, GMV and profitability.
- Develop referral, community and partnership-led acquisition opportunities.
- Identify high-value customer segments and develop acquisition strategies around them.
3. Sales & Customer Conversion
- Own SEVORA's inside-sales and customer conversion function.
- Build processes for handling customer enquiries and high-intent leads.
- Develop strategies for:
- Abandoned carts
- Try At Home follow-ups
- WhatsApp enquiries
- Customer calls
- Product recommendations
- Cross-selling
- Upselling
- Improve Lead → Try At Home → Purchase conversion.
- Establish sales targets, processes, scripts and incentive structures.
- Monitor salesperson productivity and conversion performance.
4. Partnerships & Community Sales
- Identify and develop partnerships with premium residential communities, clubs, salons, hotels, corporates, events and lifestyle businesses.
- Build a strong partnership pipeline.
- Develop community-led customer acquisition programs.
- Drive app downloads, customer registrations, Try At Home bookings and first orders through partnerships.
- Negotiate commercial terms and partnership agreements.
- Track partner-level customer acquisition and GMV.
- Scale partnerships that demonstrate strong customer acquisition economics.
5. CRM, Clienteling & Retention
- Work closely with CRM/Clienteling teams to increase repeat revenue.
- Develop strategies across:
- WhatsApp
- Push Notifications
- Email
- SMS
- Abandoned Cart
- Customer Reactivation
- Cross-selling
- Upselling
- Develop personalised customer journeys.
- Build VIP/high-value customer programs.
- Improve repeat purchase rate and customer LTV.
- Identify opportunities to convert existing customers into higher-value and more frequent buyers.
6. Team Management
Build and manage the initial Revenue & Growth team, including:
- Fashion Sales / Inside Sales
- Partnerships & Community Sales
- CRM & Clienteling
- Fashion Styling / Personal Shopping
- Performance Marketing/Growth support
Responsibilities include:
- Hiring and onboarding team members.
- Setting individual and team targets.
- Defining incentive structures.
- Creating SOPs and sales processes.
- Conducting regular performance reviews.
- Coaching team members.
- Building a target-driven, revenue-focused culture.
7. Performance & Growth
- Work with the Performance Marketing team to optimise customer acquisition.
- Monitor CAC, ROAS/MER and acquisition quality.
- Analyse the complete ecommerce funnel:
Traffic → Product View → Add to Cart → Try At Home → Checkout → Purchase
- Identify conversion bottlenecks.
- Recommend CRO improvements.
- Analyse campaign, category, product, brand and geography-level performance.
- Support A/B testing and growth experiments.
- Identify opportunities to increase revenue per visitor and AOV.
8. Revenue Analytics & Reporting
Build and maintain a revenue dashboard covering:
- GMV
- Net Revenue
- Orders
- AOV
- New Customers
- Repeat Customers
- CAC
- Conversion Rate
- Try At Home → Purchase %
- Repeat Purchase Rate
- LTV
- Contribution Margin
- Channel-wise GMV
- Salesperson-wise GMV
- Partnership-wise GMV
Use data to make commercial decisions and identify growth opportunities.
Required SkillsMust Have
- Sales & Business Development
- Revenue Growth
- Customer Acquisition
- Inside Sales
- Team Management
- Partnership Development
- CRM & Retention
- Conversion Optimisation
- Sales Forecasting
- Pipeline Management
- Negotiation & Closing
- Data-driven Decision Making
- Strong Commercial Acumen
- Excellent Communication
Preferred
- Ecommerce / D2C
- Fashion / Lifestyle
- Premium / Luxury Retail
- Marketplace
- Consumer Internet
- Hyperlocal / Quick Commerce
- Startup / High-growth environment
Ideal Candidate
We are looking for someone who is commercially minded, hands-on and highly accountable for outcomes.
The ideal candidate should:
- Think in terms of GMV, revenue and profitability.
- Be comfortable managing both people and numbers.
- Have a strong understanding of customer acquisition and sales conversion.
- Be capable of building processes from scratch.
- Have strong negotiation and relationship-building abilities.
- Be data-driven but equally comfortable with execution.
- Be entrepreneurial and comfortable working in a fast-paced startup environment.
- Have a genuine interest in fashion, ecommerce and consumer businesses.
What we do NOT want
Someone who only:
- Manages campaigns
- Generates leads
- Makes sales calls
- Creates reports
- Signs partnerships
We want someone who can connect all of these activities to actual revenue.
Key Performance IndicatorsPrimary KPI
GMV / Revenue Growth
Supporting KPIs
- New Customer GMV
- Repeat Customer GMV
- Orders
- AOV
- Customer Acquisition Cost
- Conversion Rate
- Try At Home → Purchase Conversion
- Repeat Purchase Rate
- Customer LTV
- Contribution Margin
- Revenue per Employee
- Sales Team Productivity
- Partnership-generated GMV
- CRM-generated GMV
90-Day Success Expectations
Within the first 90 days, the Revenue & Growth Manager should:
- Understand SEVORA's existing revenue funnel and customer journey.
- Establish clear revenue and channel-wise targets.
- Build/strengthen the sales and conversion process.
- Establish sales reporting and performance dashboards.
- Improve lead and customer follow-up processes.
- Develop a partnership acquisition pipeline.
- Strengthen CRM and retention processes.
- Identify key acquisition and conversion bottlenecks.
- Build a clear roadmap for scaling GMV.
Pay: ₹30,000.00 - ₹50,000.00 per month
Benefits:
- Cell phone reimbursement
- Health insurance
- Leave encashment
- Paid sick time
- Provident Fund
Work Location: In person
